Overview
At PGA TOUR Superstore, we’re always looking for enthusiastic, self-motivated, flexible individuals who will share a passion for helping transform our business. As one of the fastest growing specialty retailers, we’re dedicated to hiring selfless team players from different backgrounds to influence the growth of our organization. Part of the Arthur M. Blank Family of Businesses, PGA TOUR Superstore continuously strives to create a family culture for our Associates – driven by our vision to inspire people through golf and tennis.
Position Summary
PGA TOUR Superstore is looking for an experienced Digital Site Specialist to help us deliver a world-class site experience, which inspires new customers and builds loyal and lasting relationships with existing customers. The Digital Site Specialist at PGA TOUR Superstore is responsible for the strategy and support of online merchandising objectives for key product categories. This individual will analyze and leverage sales data, customer information and competitive benchmarking to identify opportunities to improve the omni channel customer shopping experience. This role will assist in the management of product assortments, provide input on marketing support, and be directly involved in the oversight of specific global product categories for the company’s online business.
The successful Digital Site Specialist for PGA TOUR Superstore will develop the strategy for how products come to life online, analyze KPI reporting on Ecommerce strategies and tactics, and make data backed recommendations to optimize the customer experience and drive sales.
Duties and Responsibilities:
- Partner with merchandising and creative team to plan the website content for each season factoring in key customer messages, our merchandise strategy, and content initiatives.
- Daily management of site content including homepage assets, category pages, curated shops, site banners, and landing pages.
- Ensure customers can find what they are looking for effortlessly through site navigation, site search, and suggest areas for optimization based on customer and sales data.
- Innovate new storytelling concepts to better serve up inspiration and cross-selling on homepage and category pages (ex. Shop the Look, Bundles, Recos/Buyers Picks, etc).
- Analyze and report on quantitative and qualitative insights – Ecommerce metrics, trends, market landscape, and make them actionable.
- Assist with analytics and reporting, measure and report KPI/Analytics and assess against goals.
- Contribute to the experimentation and UX feature roadmap.
- SEO optimization projects throughout the site.
- Implement site merchandising A/B testing to increase site conversion..
- Manage product images, descriptions, turn on dates, and other content to ensure accuracy.
- Assist with assigning and tracking product inventory.
- Assist with forecasting and product-assortment intelligence.
- Collaborate with team to create landing pages for improved user experience.
Qualifications and Skills Required:
- 2-4 years of Ecommerce Site Merchandising experience.
- Education: Bachelor’s degree in related field required.
- Very organized, detail oriented, and takes initiative.
- Able to turn data into actionable insights.
- Strong analytical skills and strategic mindset.
- Able to prioritize and be agile in a fast-paced environment.
- Experience in managing web merchandising across multiple device types.
- Knowledge of online marketing and understanding of marketing channels.
- A/B testing experience preferred.
- Experience with Salesforce Commerce Cloud or related software, Google Analytics, Adobe Analytics, digital asset management strongly preferred.
Work Environment and Physical Requirements:
- Must be able to stand and/or sit for extended periods of time as the job is completed primarily at a desk each day. Variable desk heights are offered so alternatively sitting and/or standing at the desk is optional.
- Flexibility to work extended and varied hours as needed.
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
PGA TOUR Superstores is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
Work Environment and Physical Requirements:
- Must be able to stand and/or sit for extended periods of time as the job is completed primarily at a desk each day. Variable desk heights are offered so alternatively sitting and/or standing at the desk is optional.
- Flexibility to work extended and varying hours as needed.
Travel:
- No travel requirements
Other Duties:
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
PGA TOUR Superstores is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
We comply with all laws that prohibit discrimination based on race, color, religion, sex/gender, age (40 and over), national origin, ancestry, citizenship status, physical or mental disability, veteran status, marital status, genetic information, and any other legally protected status. Employment discrimination isn’t just unlawful, it violates our policies and is not who we are. Every associate at every level in the organization is prohibited from engaging in any form of discrimination.
An associate who believes s/he is being discriminated against should report it immediately to the Human Resources department. The law and our policies prohibit retaliation against anyone for making such a report.
Skills Required
- 2-4 years of Ecommerce Site Merchandising experience
- Bachelor's degree in related field required
- Experience in managing web merchandising across multiple device types
- Knowledge of online marketing and understanding of marketing channels
- Strong analytical skills and strategic mindset
- A/B testing experience preferred
- Experience with Salesforce Commerce Cloud or related software
- Experience with Google Analytics or Adobe Analytics
PGA TOUR Superstore Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about PGA TOUR Superstore and has not been reviewed or approved by PGA TOUR Superstore.
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Healthcare Strength — Full-time associates are offered medical, dental, and vision coverage starting on day one, indicating robust core health provision. This timing stands out in retail and supports immediate access to care.
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Retirement Support — A 401(k) plan with company match is available, adding meaningful long‑term financial support beyond hourly wages. This strengthens the overall package for those planning to stay.
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Wellbeing & Lifestyle Benefits — Strong in‑store and vendor discounts, golf‑centric perks, and “no late nights” with flexible scheduling enhance day‑to‑day experience. These elements can meaningfully augment total value for golf enthusiasts.
PGA TOUR Superstore Insights
What We Do
At PGA TOUR Superstore, golf and tennis’ leading equipment and apparel destination across the United States, our vision to inspire guides all that we do – including how we grow, train and reward our team. As part of the Arthur M. Blank Family of Businesses, PGA TOUR Superstore strives to create a family atmosphere for all of our Associates. We believe in hiring, training and growing individuals who are passionate about our business and embody our company’s core values: put people first, listen and respond, include everyone, innovate continuously, lead by example and give back to others. This commitment to our people, coupled with our expertise in the business, has led us to be one of the fastest growing specialty retailers in the country. PGA TOUR Superstore is headquartered in metro-Atlanta, Georgia, whose chairman and controlling owner (through AMB Group, LLC) is Arthur M. Blank, owner of the NFL’s Atlanta Falcons and MLS’s Atlanta United and co-founder of The Home Depot.
