The Impact of a Digital Sales Executive at Coupa:
As a Digital Sales Executive at Coupa, you will play a crucial role in driving 100% new business growth. This role is solely focused on identifying and developing strategic opportunities, managing the full sales cycle, and closing high-value deals. You will work in close collaboration with the Digital Sales Team and Partner Resellers to maximize revenue and ensure a seamless go-to-market approach. Additionally, you will engage with key stakeholders in target organizations, positioning Coupa as the leading spend management platform in the region.
What You’ll Do
- Territory Ownership: Drive sales activities in EMEA, fully focused on acquiring new business with no responsibility for existing customer management
- Pipeline Development & Sales Execution: Build and maintain a robust sales pipeline, taking ownership of the entire sales cycle from prospecting to closing
- Collaboration with Digital Sales & Partner Resellers: Work closely with the Digital Sales Team and Partner Resellers to drive joint sales motions, optimize engagement strategies, and ensure effective execution of go-to-market initiatives
- Strategic Prospecting & Lead Generation: Identify new opportunities, proactively engage with potential customers, and develop strategies to establish Coupa’s presence in the market
- High-Value Deal Closing: Engage with multiple stakeholders across departments and levels to navigate complex sales cycles and drive high-value engagements
- Market Expansion: Identify and execute strategies to expand Coupa’s footprint in EMEA, leveraging both direct and partner-led sales approaches
What You Will Bring to Coupa
- Proven track record in selling software sales (SaaS) - 5+ years.
- Experience working with partner resellers and digital sales teams to drive new customer acquisition
- Exceptional ability to manage complex sales cycles, engage with multiple stakeholders, and close high-value deals
- Executive presence, self-motivation, and a results-driven approach
- Excellent communication, negotiation, and relationship-building skills
- Fluency in English required
- Global Wellness Days: Enjoy two designated, company-wide paid wellness days off each year (typically the first Friday in March and the last Friday in September) so the entire global team can unplug, step away, and recharge together .
- Birthday Time-Off: Celebrate your day! Coupa provides a paid day off on your birthday or another day of your choice within your birthday month .
- Volunteer Time Off (VTO): Giving back is in our DNA. We offer 40 hours of paid VTO annually to support the community initiatives and volunteer programs you are passionate about .
- Employee Assistance Program (EAP): Access free, confidential, 24/7/365 counseling and resources for emotional support, work-life solutions, financial advice, legal guidance, and support for new parents .
- Business Travel Protection: Travel with peace of mind. Zurich Travel Assist provides medical, safety, pre-trip planning, and emergency support during any business travel .
- Referral Bonus Program: Share the Coupa experience! Receive generous monetary referral bonuses when you successfully refer talented friends or acquaintances who are hired into open roles .
Skills Required
- 5+ years selling software (SaaS)
- Experience working with partner resellers and digital sales teams
- Proven ability to manage complex sales cycles and close high-value deals
- Executive presence, self-motivation, and results-driven approach
- Excellent communication, negotiation, and relationship-building skills
- Fluency in English
What the Team is Saying
Coupa Compensation & Benefits Highlights
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Healthcare Strength — Healthcare is described as comprehensive from day one for employees and dependents, including medical, dental, vision, mental‑health resources, and a no‑cost EAP. Additional options like FSAs and wellness initiatives are also cited.
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Leave & Time Off Breadth — Time off is positioned around Flexible Time Off, floating holidays, and 40 hours of paid Volunteer Time Off, supported by a virtual‑first work model. These programs are highlighted as core elements of work‑life balance.
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Parental & Family Support — Paid parental leave and a digital program for paths to parenthood (including adoption and surrogacy) are explicitly called out. Resources also extend to family medical leave and, in some locations, an onsite Mother’s Room.
Coupa Insights
What We Do
Coupa is a global technology company that helps businesses run smarter by connecting all the ways they spend money — from procurement and expenses to payments and supply chain decisions — in one intelligent platform. In simple terms, Coupa gives organizations the visibility and control they need to make better financial choices, reduce waste, and drive real impact. It’s where technology meets purpose: helping companies manage their resources more responsibly while creating a positive ripple across their people, partners, and the planet.
Why Work With Us
At Coupa, we prioritize an inclusive and empathetic workplace where every voice is valued. Our teams are proactive and accountable, ensuring we collaborate effectively to achieve our goals. The foundation of our culture rests on our people; we believe in fostering an environment that encourages innovation and curiosity.
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Coupa Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Our virtual-first approach is intentional. It gives you the freedom to do your best work in a space that supports focus, balance, and creativity, while staying connected to a global team of changemakers who are redefining the future of business spend
