Digital Reporter/Producer

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Lansing, MI, USA
In-Office
Digital Media • News + Entertainment
The Role

WLNS-TV, the CBS affiliate in Lansing, Michigan seeks a digital-savvy storyteller. The Digital Reporter/Producer will play a key role in our morning show by creating fresh content for our website in the early hours as well as reporting on digital happenings and trends. This is a unique position that provides experiences on many different fronts. The perfect candidate for this job is a self-starter who likes to think outside of the box. The content produced on the morning shift will be the first thing our viewers see to start their days, so it's key to set the tone early. 

  • Reports news stories for broadcast, describing the background and details of events
  • Write stories and update the website with fresh content for the morning hours
  • Create engaging social media posts that will get people's attention at the start of the day
  • Use push alerts to send out breaking news
  • May appear on 6 News This Morning as the Digital Reporter to talk about what's happening/trending on the web and at wlns.com
  • Arranges and conduct interviews with people who can provide information about stories both live and taped
  • Reviews copy and corrects errors in content, grammar and punctuation, following prescribed editorial style and formatting guidelines
  • Reviews and evaluates notes taken about event aspects to isolate pertinent facts and details
  • Determines a story’s emphasis, length and format, and organizes material accordingly
  • Researches and analyzes background information related to news stories to be able to provide complete and accurate information
  • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
  • Pitches stories to news managers and news producers which are relevant to the local community
  • Receives assignments and evaluates leads and tips to develop story ideas
  • Discusses issues with producers and/or news managers to establish priorities or positions
  • Checks reference materials such as books, news files or public records to obtain relevant facts
  • Revises work to meet editorial approval or to fit time requirements
  • Shoots and edits news events and news reports
  • Produces and presents reports for all platforms
  • Ensures that all content meets company standards for journalistic integrity and production quality
  • Writes stories for the web and other eMedia platforms
  • Interacts with viewers/users on social media sites
  • Performs special projects and other duties as assigned

 

Requirements & Skills:

 

  • Bachelor’s degree in Broadcast Journalism, or a related field, or an equivalent combination of education and work-related experience
  • Fluency in English
  • Excellent communication skills, both oral and written with the ability to ad lib when required
  • Superior on-air presence
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment
  • Ability to meet deadlines, prioritize assignments and handle multiple tasks simultaneously
  • Valid driver’s license with a good driving record
  • Flexibility to work any shift

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The Company
HQ: Irving, TX
5,001 Employees
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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