Digital Producer

Reposted 13 Days Ago
Be an Early Applicant
Bismarck, ND, USA
In-Office
Entry level
Digital Media • News + Entertainment
The Role
The Digital Producer creates original digital content and aggregates news from various sources, ensuring timely reporting and effective audience engagement through social media and SEO best practices.
Summary Generated by Built In

KX News, in Bismarck, ND is looking for a self-motivated digital content producer to join our thriving digital news team.  This career opportunity requires strong editorial and news judgments skills and experience producing digital content in an active news environment. Team collaboration and the ability to work independently are required in creating original content in reporting local, regional, state news and breaking news stories.

Principal Duties and Responsibilities:

  • Produce a steady stream of interesting original content as well as content shared from other stations in the company.
  • Quick to report breaking news.
  • Always on the hunt for exclusive and/or trending content.
  • Excellent at writing headlines that grow audience and engagement without being considered “click bait.”
  • Reports news in a way designed to attract readers while staying on-brand.
  • Understand different ways to tell a story, particularly producing short videos and choosing great photos from station archives and stock photography options.
  • Evaluate website traffic trends to make decisions on both daily content needs and, in concert with the team, long-term content curation.
  • Build positive working relationships with station staff and management, work collaboratively on digital content original for the platform, and create opportunities to market web content on broadcast.
  • Distribute news content on social media in line with station social media strategy.
  • Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines.

Requirements and Skills:

  • Organized, technical problem solver and quick decision maker.
  • Capable of researching, interviewing, and writing original news articles.
  • Knowledge of SEO best practices and AP style.
  • Ability to learn new technology and applications independently and quickly.
  • Strong working knowledge and experience with an online CMS (knowledge of WordPress is a plus)
  • Strong grasp of posting to various social media channels, including Facebook, Twitter, Instagram and IGTV.
  • Excellent reading, writing, spelling, grammar, and organizational skills.
  • Write in a smart, conversational, and sharable manner with a creative format and AP style.
  • Basic Photoshop and editing skills.
  • Basic HTML knowledge.
  • Ability to shoot mobile video for digital platforms a plus.
  • Some schedule flexibility (nights, weekends, early mornings)

Education Requirements:

  • Bachelor's degree (work experience and military service will be considered in lieu of)

Skills Required

  • Bachelor's degree or equivalent experience
  • Experience producing digital content
  • Strong working knowledge of an online CMS (WordPress plus)
  • Knowledge of SEO best practices and AP style
  • Basic Photoshop and editing skills
  • Basic HTML knowledge
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The Company
HQ: Irving, TX
5,001 Employees
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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