Job Description:
Key responsibilities:
Manage and optimize digital advertising campaigns across various platforms to maximize performance and ROI.
Analyze digital marketing data, including website analytics, campaign metrics, and customer behavior, to extract valuable insights and identify areas for improvement.
Conduct thorough market research and competitor analysis to stay informed about industry trends and identify opportunities for strategic campaign optimization.
Strategically assess campaign progress and make data-driven optimizations to ensure optimal results.
Identify and capitalize on opportunities to increase campaign exposure and reach for new campaigns.
Collaborate with cross-functional teams to align strategies and ensure consistent tracking and reporting of digital performance across channels.
Requirements:
1-2 years within digital performance (search, display and social) responsible for delivering against performance targets.
Strong experience and technical understanding of Performance Marketing / e-Commerce.
Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships
Strong numerical skills and attention to detail.
Fluent written and spoken English and Chinese is a must.
Proficiency in Word, Excel and PowerPoint.
Location:
Hong KongBrand:
IprospectTime Type:
Full timeContract Type:
PermanentSkills Required
- 1-2 years within digital performance responsible for delivering against performance targets
- Strong experience and technical understanding of Performance Marketing / e-Commerce
- Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships
- Strong numerical skills and attention to detail
- Fluent written and spoken English and Chinese
- Proficiency in Word, Excel and PowerPoint
What We Do
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next
