Digital Operations & Omnichannel Lead

Posted 2 Days Ago
Be an Early Applicant
North York, ON, CAN
In-Office
150K-170K Annually
Senior level
Software • Biotech • Pharmaceutical
The Role
As the Digital Operations & Omnichannel Lead, you will drive Ferring's digital transformation, executing omnichannel strategies and enhancing customer engagement through digital tools and analytics.
Summary Generated by Built In
Job Description:

At Ferring Pharmaceuticals, we help people around the world build families and live better lifes. We are entrepreneurial and innovative, with a global team focused on scientific advances in the areas of reproductive and women’s health, gastroenterology and urology. Ferring + You is all about working together and sharing ideas, so that we can bring science to life for patients around the world.
Every person at Ferring works together to change lives and help people build families. Our corporate teams offer empowering, innovative, challenging and rewarding careers – we are motivated to make a difference. To reach our full potential we collaborate, and respect and value diverse contributions so that we can grow as an organisation and as professionals. Together we can influence the world around us to make life and work better. 

Ferring + You

As Digital Operations & Omnichannel Lead, you will be a strategic driver of Ferring Canada’s digital transformation. You will shape and execute omnichannel strategies, strengthen digital operations, and enable data-driven engagement models that align global frameworks with local commercial priorities.

You will work cross-functionally with Business Units, Marketing & Sales, Medical, IT, and external partners to orchestrate seamless customer journeys and position Ferring Canada as a digital leader in the pharmaceutical space.

Your day at Ferring

  • Define and deploy multichannel customer strategies in partnership with Business Units

  • Align digital initiatives with commercial objectives and evolving customer engagement models

  • Orchestrate integrated customer journeys across channels and touchpoints

  • Drive adoption of new digital tools, behaviors, governance models, and best practices

  • Oversee content hub operations, vendor management, and brand consistency across digital assets

  • Lead analytics initiatives to generate actionable insights and optimize engagement performance

  • Develop strategic partnerships with startups, agencies, and digital health innovators

  • Govern standardized processes (e.g., campaign execution, sample management) and ensure CRM optimization and user support

  • Monitor and enhance digital campaign effectiveness and customer satisfaction metrics

Behind our Innovation..There's You

  • Master’s degree or MBA in Business, Marketing, or a related field preferred

  • 7+ years of experience in digital strategy, omnichannel leadership, or transformation roles within the pharmaceutical industry

  • Proven track record of leading cross-functional teams and managing external partners and agencies

  • Strong expertise in CRM/OCE platforms, Salesforce Marketing Cloud (SFMC), analytics tools, and digital content platforms

  • Demonstrated experience driving digital adoption and cultural transformation initiatives

  • Strong analytical mindset with the ability to translate data into actionable business strategies

  • Excellent leadership, stakeholder management, and communication skills

  • Bilingual proficiency in English and French preferred

People come first at Ferring 

  • We value your contribution: this role offers a salary range of $150,000 – $170,000 CAD annually, complemented by a comprehensive benefits package

  • Get inspired from our commitment to advocate for everyone’s right to build a family, no matter who you are, where you live or who you love

  • Our inclusive support package – “Building Families at Ferring” provides equal and accessible policies for all employees who wish to start their family journey, ensuring a global standard, irrespective of location and role

  • Parental leave for both birthing and non-birthing parents

  • Extended support on family building journey 

Making a difference in the life of millions of people means we succeed by working together. Our diverse backgrounds, experiences, expertise, and perspectives enable us to find solutions to even the most challenging problems, and our success is tied to each team member’s contributions. Imagine the power of your career when it’s Ferring + You.

Behind our purpose… There’s you 
If our mission and your vision are aligned, please apply!
We strive to build and maintain an inclusive and diverse workplace with equal opportunities and mutual respect for all employees regardless of their backgrounds and socioeconomic status.
 

Note to agencies: this search is being managed by Ferring’s Talent Acquisition team. Kindly do not send us spontaneous profiles.

Location:Ferring Canada

Top Skills

Analytics Tools
Crm/Oce Platforms
Digital Content Platforms
Salesforce Marketing Cloud
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The Company
HQ: St-Prex
5,940 Employees
Year Founded: 1950

What We Do

Ferring Pharmaceuticals is a privately owned, research-driven, specialty biopharmaceutical group committed to building families and helping people live better lives. We are leaders in reproductive medicine and maternal health, and in areas of gastroenterology and urology. We are at the forefront of innovation in microbiome-based therapeutics and uro-oncology intravesical gene therapy. Ferring was founded in 1950 and employs more than 7,000 people worldwide. The company is headquartered in Saint-Prex, Switzerland, and has operating subsidiaries in more than 50 countries which markets its medicines in over 100 countries. Community guidelines available here: https://re.ferring.com/Ferring-LinkedIn-Community-Guidelines Social Media Privacy Notice available here: https://www.ferring.com/social-media-privacy-notice/

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