Digital Marketing Strategist

Posted 18 Days Ago
Be an Early Applicant
6 Locations
In-Office or Remote
Entry level
AdTech • Marketing Tech
The Role
Manage and optimize Google and Meta Ads, own paid acquisition strategy, analyze campaign performance, validate AI-generated recommendations, and advise clients on performance, creative, brand, and growth marketing. The role also involves client relationship management and collaboration with analytics, tracking, and dashboarding specialists. This is a six-month, part-time freelance engagement requiring approximately 15 hours per week in an AEST-compatible timezone.
Summary Generated by Built In

We’re looking for an experienced Digital Marketing Strategist (Freelance, Remote) to support a Melbourne-based digital marketing agency working across performance marketing, brand strategy and AI.

This is a hands-on, client-facing role where you’ll manage Google and Meta Ads, own paid acquisition strategy, and work alongside AI-supported tools and agents to analyse performance, validate recommendations and implement campaign changes.

Engagement Details

Type: Freelance / Part-time

Duration: 6 months

Commitment: Approximately 15 hours per week

Location: Australia or New Zealand

Timezone: AEST-compatible

Schedule: Hours can be distributed across the week, with agreed availability for client meetings.


Requirements

Responsibilities

  • Manage and optimise Google Ads and Meta/Facebook Ads accounts.
  • Own paid acquisition strategy and implement campaign changes.
  • Review, validate, and act on recommendations generated by AI agents.
  • Use campaign data to identify opportunities and improve performance.
  • Advise clients across performance, creative, brand and growth strategy.
  • Build strong client relationships and communicate recommendations confidently.
  • Collaborate with technical specialists across analytics, tracking and dashboarding

Requirements

  • Previous experience in performance marketing, paid media or digital acquisition.
  • Strong hands-on experience with Google Ads and Meta Ads.
  • Experience managing paid media budgets of approximately AUD20K+ per month.
  • Strong understanding of performance and brand marketing.
  • Strong client-facing and relationship management skills.
  • Comfortable using AI tools and agents as part of marketing workflows.
  • Experience with Claude, Claude Code, Codex, ChatGPT, prompt engineering or AI marketing automation is highly valued.
  • Experience with GA4, Google Merchant Centre, tracking and dashboarding is a plus.

Skills Required

  • Previous experience in performance marketing, paid media, or digital acquisition
  • Strong hands-on experience with Google Ads and Meta Ads
  • Experience managing paid media budgets of approximately AUD 20,000 or more per month
  • Strong understanding of performance and brand marketing
  • Strong client-facing and relationship management skills
  • Comfort using AI tools and agents in marketing workflows
  • Experience with Claude, Claude Code, Codex, ChatGPT, prompt engineering, or AI marketing automation
  • Experience with GA4, Google Merchant Centre, tracking, and dashboarding
  • Availability for approximately 15 hours per week over six months
  • Based in Australia or New Zealand and available during AEST-compatible hours
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The Company
HQ: New York, NY
251 Employees
Year Founded: 2015

What We Do

Hire Digital helps enterprises and high-growth startups build and enhance their digital capabilities with a world-class network of digital marketers, developers, and designers. We have enabled companies like Philips, 3M, Roche, AXA, Unilever, and many more to reduce overheads and boost efficiency. Our rigorous screening process enables us to curate top talents in as little as 48 hours with a first match success rate of 96%, helping our clients to accelerate time to market and achieve their business goals. Handpick talents and build your on-demand teams to gain control of your key priorities, plan seasonal resources, and launch pilots to success.

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