Digital Marketing Sr. Analyst

Posted 9 Days Ago
Be an Early Applicant
Arrecife, Las Palmas, Islas Canarias
5-7 Years Experience
Financial Services
The Role
Develop analytical processes linking marketing strategies to business impact, translate data into insights, unify sales and marketing data, support ROI improvement, create senior management dashboards.
Summary Generated by Built In

Digital Marketing Sr. Analyst

Country: Spain

 

WHY YOU SHOULD CONSIDER THIS OPPORTUNITY 

 

At Santander (www.santander.com) we are key players in the transformation of the financial sector. Do you want to join us? 

 

Product Marketing, Brand and Customer Relationship Management is responsible for products, marketing and brand communications for our businesses. 

 

They also conduct research, to help identify trends and understand how we can be closer to our customers. 

Communications manages and promotes effective communication with our key stakeholders. These include our people, the media, the government, local communities and charities. 

 

Our mission is to contribute to help more people and businesses prosper. We embrace a strong risk culture and all our professionals at all levels are expected to take a proactive and responsible approach toward risk management.  

 

Santander is proud of being an organization where there are equal opportunities regardless of age, gender, disability, civil status, race, religion or sexual orientation.  

 

WHAT YOU WILL BE DOING 

  • Develop analytical processes to effectively link marketing strategies to business impact.

  • Translate data ambiguity into insights that drives impact.

  • Unify sales and marketing data to create a holistic vision of the customer

  • Support Lifetime value calculations to help improve ROI.

  • Lead efforts for senior management dashboard creation

WHAT DO WE NEED

Basic Requirements:

  • Min 5 year experience in a similar role for a multinational corporation

  • Bachelor's Degree required (advanced degree preferred)

  • Fluency in English / Spanish.

  • Ability to collaborate successfully with internal teams, multiple senior stakeholders and deliver results.

  • Hands on experience working with large data-sets for reporting/dashboarding

  • Experience with Analytics tools like Google Analytics, Adobe Analytics, content square, Adobe stack or similar technologies.

Advanced Requirements:

  • Experience with Azure/AWS and databricks for database management

  • Fluency in Portugues/Polish

  • Experience with marketing/sales campaigns

If you want to know more about us, follow us on https://es.linkedin.com/company/banco-santander 

Top Skills

Adobe Analytics
Google Analytics
The Company
HQ: Boadilla del Monte, Madrid
136,172 Employees
On-site Workplace

What We Do

Banco Santander (SAN SM, STD US, BNC LN) is a leading commercial bank, founded in 1857 and headquartered in Spain and one of the largest banks in the world by market capitalization. The group’s activities are consolidated into five global businesses: Retail & Commercial Banking, Digital Consumer Bank, Corporate & Investment Banking (CIB), Wealth Management & Insurance and Payments (PagoNxt and Cards). This operating model allows the bank to better leverage its unique combination of global scale and local leadership. Santander aims to be the best open financial services platform providing services to individuals, SMEs, corporates, financial institutions and governments. The bank’s purpose is to help people and businesses prosper in a simple, personal and fair way. Santander is building a more responsible bank and has made a number of commitments to support this objective, including raising €220 billion in green financing between 2019 and 2030. In the first quarter of 2024, Banco Santander had €1.3 trillion in total funds, 166 million customers, 8,400 branches and 211,000 employees.

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