Digital Marketing Specialist

Posted 18 Days Ago
Be an Early Applicant
Hiring Remotely in Colombia
Remote
Junior
Agency • News + Entertainment
The Role
Plan, launch, manage, and optimize digital marketing campaigns across paid media, email, SEO, and marketing automation. Track KPIs, analyze performance, conduct A/B tests, improve conversion rates, and coordinate with creative teams and stakeholders. The role supports lead and revenue growth for U.S. brands and requires remote work from Colombia with reliable internet and U.S.-aligned business hours.
Summary Generated by Built In

NeoWork is hiring Digital Marketing Specialists to plan, launch, and optimize campaigns for U.S. brands. You will work across paid media, email, SEO, and marketing automation to drive leads and revenue.
NeoWork is a global staffing and operations partner that builds dedicated remote teams for fast-growing U.S. companies. Our teammates work directly inside our clients' teams and tools, while NeoWork takes care of recruiting, HR, benefits, and ongoing support.
Key Responsibilities
• Set up, manage, and optimize campaigns on Meta, Google, and LinkedIn
• Build email campaigns and marketing automation workflows
• Support SEO and content initiatives
• Track performance, analyze results, and report on KPIs
• Run A/B tests to improve conversion rates
• Coordinate with designers, copywriters, and stakeholders to launch on time


Requirements

• 2+ years of experience in digital or performance marketing
• Hands-on experience with Meta Ads Manager and/or Google Ads
• Experience with email or automation platforms such as HubSpot, Klaviyo, or Mailchimp
• Comfortable with GA4 and campaign reporting
• Good written and spoken English
• Data-driven mindset and strong attention to detail
• Based in Colombia, with a reliable home office setup and stable internet connection
Nice to Have
• Google Ads or Meta certifications
• Experience with B2B or e-commerce marketing


Benefits

• We offer health insurance for contractors
• Holiday Extra Pay
• The work hours generally align with standard business hours in the US, with some potential flexibility depending on the client's needs.
• This is a 100% home-based position
• We prioritize the mental health of our team members and offer mental health days to support their well-being.
• In addition to the base salary, performance-based incentives are provided.
• There is an annual review and appraisal process in place.
• There are ample opportunities for professional growth and advancement within the company.

Skills Required

  • 2+ years of experience in digital or performance marketing
  • Hands-on experience with Meta Ads Manager and/or Google Ads
  • Experience with email or marketing automation platforms such as HubSpot, Klaviyo, or Mailchimp
  • Comfortable with GA4 and campaign reporting
  • Good written and spoken English
  • Data-driven mindset and strong attention to detail
  • Based in Colombia
  • Reliable home office setup and stable internet connection
  • Google Ads or Meta certifications
  • Experience with B2B or e-commerce marketing
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The Company
HQ: Medellín
64 Employees
Year Founded: 2017

What We Do

NeoWork is an operations and animation agency that fully embraces the new method of work. We are reimagining the BPO industry with a remote-first culture and an à la carte menu of services to fit your unique needs. NeoWork specializes in working with early-stage startups to quickly define and build out operations processes to help our clients scale quickly.

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