Digital Marketing Specialist - SaaS

Posted Yesterday
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Hiring Remotely in South Africa
Remote
Mid level
HR Tech • Software
The Role
Hands-on B2B digital marketer responsible for building digital presence, executing SEO and lead-generation campaigns, running webinars and events, creating sales enablement content, and using CRM/marketing automation to track and report on pipeline impact. Works closely with sales to generate qualified leads in professional and regulated sectors.
Summary Generated by Built In
About Huzzle

At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include high-growth startups, digital agencies, and tech platforms across SaaS, MarTech, FinTech, and eCommerce. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team.

About the Company

Our client is a UK-based Managed Service Provider (MSP) delivering secure, compliant, and reliable IT services to organisations across London and surrounding regions. They specialise in helping businesses improve productivity, reduce operational risk, and scale efficiently through modern IT infrastructure, cybersecurity, and cloud solutions.

Job Summary

We are hiring a Digital Marketing Executive to own and execute digital marketing campaigns that directly support sales pipeline growth. This is a hands-on, execution-focused remote marketing role ideal for someone with strong B2B experience who thrives at the intersection of marketing and sales.

Key Responsibilities
  • Digital Presence & Content Ownership
    • Manage and grow LinkedIn and other relevant digital channels
    • Create and publish high-quality B2B content aligned with key industries
    • Maintain a consistent, professional tone tailored to senior decision-makers
  • SEO & Local Visibility
    • Execute SEO strategies including keyword research and on-page optimisation
    • Support local SEO initiatives (Google Business Profile, listings, reviews)
    • Track, analyse, and report on SEO performance metrics
  • Campaign Planning & Execution
    • Plan and execute targeted digital marketing campaigns aligned with sales priorities
    • Collaborate closely with sales leadership to support active pipeline opportunities
    • Focus on lead generation in key sectors such as professional services and regulated industries
  • Sales Enablement Content
    • Create conversion-driven content including:
      • Email campaigns and nurture sequences
      • Blog articles and LinkedIn posts
      • Sales decks and one-pagers
      • Webinar follow-up materials
    • Ensure all content is clear, practical, and revenue-focused
  • Webinars & Event Campaigns
    • Plan, promote, and execute webinars end-to-end
    • Manage registration, engagement, and follow-up workflows
    • Use webinars as a core channel for generating qualified leads
  • CRM, Automation & Reporting
    • Use CRM and marketing automation tools to track leads and campaigns
    • Provide performance insights and reporting to leadership
    • Support sales teams with visibility into marketing impact

Requirements
  • Essential
    • Proven experience in B2B digital marketing (remote marketing jobs experience preferred)
    • Strong collaboration with sales teams and understanding of revenue-driven marketing
    • Experience running webinars or event-based marketing campaigns
    • Proficiency in CRM and marketing automation tools
    • Background in IT services, MSP, SaaS, cybersecurity, or similar industries
  • Desirable
    • Experience with AI-assisted marketing or outbound tools
    • Understanding of cybersecurity, compliance, or risk-based messaging
    • Strong copywriting skills for professional audiences (AI-assisted writing acceptable with strong editing ability)

Benefits

🤝 Collaborative team environment with structured onboarding and support

💰 Compensation: Based on skillset and experience

🌎 100% remote role with global exposure

🚀 Fast-growing companies and performance-based career acceleration

🎯 Real impact in high-growth environments

Skills Required

  • Proven experience in B2B digital marketing
  • Remote marketing experience
  • Strong collaboration with sales and revenue-driven marketing focus
  • Experience running webinars or event-based marketing campaigns
  • Proficiency in CRM and marketing automation tools
  • Background in IT services, MSP, SaaS, cybersecurity, or similar industries
  • Experience with AI-assisted marketing or outbound tools
  • Understanding of cybersecurity, compliance, or risk-based messaging
  • Strong copywriting skills for professional audiences (AI-assisted writing acceptable with strong editing)
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The Company
113 Employees
Year Founded: 2020

What We Do

Huzzle is an end-to-end AI recruiter that connects world-class experts and sales talent from emerging economies with AI labs, startups, and enterprises. The platform uses an AI recruiter to source, vet, and match top global talent with full-time remote roles, specifically focusing on high-performing professionals and providing efficient hiring and payroll solutions.

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