Job Overview:
LAWAZEM is seeking a talented and self-motivated Digital Marketing Specialist to join our remote team. In this role, you will be responsible for developing and implementing online marketing strategies to increase brand awareness and drive traffic to our website. The ideal candidate will have a proven track record in digital marketing, a deep understanding of online marketing channels, and the ability to work independently in a remote setting.
Responsibilities:
- Develop and execute comprehensive digital marketing campaigns across various channels, including email, social media, SEO, PPC, and content marketing.
- Optimize website content and landing pages for SEO to improve organic search visibility.
- Manage and analyze PPC campaigns on platforms like Google Ads and social media advertising campaigns.
- Monitor and report on performance metrics, identifying areas for improvement and making data-driven recommendations.
- Conduct market research to understand industry trends and target audience needs.
- Create engaging content for online platforms, including blog posts, newsletters, and social media updates.
- Engage with customers and followers on social media platforms to foster community and enhance brand loyalty.
- Collaborate with cross-functional teams to ensure cohesive brand messaging across all digital platforms.
- Stay updated on the latest trends in digital marketing and emerging technologies.
- Test and analyze different marketing tactics to find the best-performing strategies.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in digital marketing roles, with a strong focus on SEO, PPC, and social media marketing.
- Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent written and verbal communication skills.
- Ability to work independently and manage time effectively in a remote environment.
- Strong attention to detail and organizational skills.
- Creative thinking with a passion for staying updated on digital marketing trends.
- Experience with email marketing platforms is a plus.
- Fluent in Arabic & English, both written and spoken.
- At least 4 Years of experience.
What We Do
We knew through our experience in Procurement, that more than 70% of procurement transactions are of a low value, and if summed in value it would only represent less than 5% of your total spending, and as a result you and your Procurement team and everyone involved in the approval and accounting process, would be spending majority of your productive time working and approving and processing transactions that does not reflect direct benefit to your organization's goals.
We introduce to you Lawazem
It is the first B2B marketplace that is especially made to solve that problem.
Lawazem consolidates all your operational purchases and spending in one place, whether it is groceries, stationary, cleaning materials, office accessories, or else.
We go beyond to make your work environment even better, by providing gift and flower deliveries to your employees and clients, arrange for internal events, and prepare for your guest and internal meetings through our hospitality partners.
Finally, we even help in becoming your concierge for your international purchases, online purchases that require Credit Cards, and help you improve your sourcing process.
Lawazem is here to help you anytime and everytime.
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