Digital Marketing Manager
Location: South Florida
Department: Marketing
Reports To: Director of Marketing
About the Role
We are seeking a creative, analytical, and forward-thinking Digital Marketing Manager to join our team. This role is responsible for developing and executing digital marketing strategies that drive brand awareness, generate qualified leads, and enhance customer engagement across all digital platforms. The ideal candidate is highly strategic yet hands-on, with the ability to translate business goals into measurable initiatives.
Key Responsibilities
- Develop, implement, and optimize comprehensive digital marketing strategies to support company goals and campaigns.
- Lead cross-channel initiatives including paid media (search, display, social), SEO/SEM, email marketing, and content marketing.
- Oversee the company’s social media strategy to ensure a consistent, engaging, and brand-aligned presence across platforms.
- Partner with content creators, designers, and videographers to develop impactful digital assets tailored for web, email, and social channels.
- Analyze digital campaign performance, provide insights, and recommend data-driven optimizations to maximize ROI.
- Collaborate with internal teams (creative, content, and sales) to ensure unified messaging and strong brand alignment.
· Serve as a strategic partner to agents by developing tailored digital marketing strategies and providing hands-on support in campaign execution.
- Stay ahead of industry trends, emerging technologies, and platform updates to keep strategies innovative and competitive.
- Oversee marketing automation, CRM integration, and customer journey mapping to drive personalized engagement.
- Manage digital advertising budgets and ensure campaigns deliver within cost and performance parameters.
- Present strategic recommendations, performance reports, and insights to leadership and stakeholders.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 5+ years of experience in digital marketing strategy, preferably in a fast-paced or agency environment.
- Proven expertise in social media management, Google Ads, Meta Business Suite, SEO tools and marketing automation platforms.
· Strong understanding of UX/UI principles and best practices
· Analytical skills with proficiency in Google Analytics and data visualization tools
- Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
- Highly organized with strong project management skills and attention to detail.
- Creative thinker with the ability to balance big-picture strategy and day-to-day execution.
Benefits
Job Type:
· Full-time; the position will be performed in an office setting.
- Competitive salary and performance-based incentives
- Health, dental, and vision benefits
- Professional development opportunities
- Collaborative, innovative, and supportive team environment
- Opportunity to make a direct impact on brand growth and market presence
MDLV, LLC dba ONE Sotheby's International Realty is an Equal Opportunity Employer; participates in E-Verify and conducts background checks.
Top Skills
What We Do
ONE Sotheby’s International Realty is South Florida’s premier source for luxury real estate and development opportunities. We offer a network of 1,000 of the world’s most passionate and committed professionals, backed by a global brand with a heritage of unsurpassed quality, value, and trust. For nearly 300 years, the Sotheby’s name has exemplified the promise of a life well lived and this heritage has been the foundation of ONE Sotheby’s International Realty since our founding in 2008.
In addition to its luxury brokerage division, the firm also boasts a development sales division representing some of South Florida’s most successful and prestigious condo developments with a total inventory of over $3.5 billion.
As markets evolve, core values, like leadership, integrity and vision, endure. At ONE Sotheby’s International Realty, these values are supported by market knowledge and insights, the latest technology, and a global backbone of support and service, all grounded in the belief that the best experiences inspire the best decisions.
