Training Basket

Digital Marketing Manager

Posted 2 Days Ago

Be an Early Applicant

Noida, Gautam Buddha Nagar, Uttar Pradesh, IND

In-Office

Entry level

Artificial Intelligence • Machine Learning • Social Media • Analytics • Business Intelligence • App development • SEO

Training Basket-Best It Training Institute.

The Role

Develops and executes digital marketing strategies across paid advertising, SEO, social media, content, email, and lead generation channels. Monitors campaign performance, analyzes marketing data, manages budgets, optimizes websites and landing pages, and improves ROI. Conducts competitor and audience research while coordinating with creative and marketing teams to increase engagement, conversions, and brand visibility.

Summary Generated by Built In

Develop and implement comprehensive digital marketing strategies aligned with business objectives.
Plan, execute, and optimize campaigns across Google Ads, Meta Ads, and other digital platforms.
Manage SEO activities, including keyword research, on-page SEO, off-page SEO, and technical SEO.
Oversee social media platforms and develop strategies to improve engagement and brand visibility.
Plan and manage content marketing, email marketing, and lead generation campaigns.
Monitor campaign performance, website traffic, conversion rates, and marketing KPIs.
Analyze campaign data and prepare performance reports with actionable insights.
Manage digital marketing budgets and optimize return on investment (ROI).
Conduct competitor analysis, market research, and audience segmentation.
Coordinate with content writers, graphic designers, and marketing teams to execute campaigns.
Improve website performance, landing pages, and conversion rates.
Stay updated with the latest digital marketing trends, tools, and platform algorithms.

Requirements

Strong knowledge of SEO, SEM, PPC, and social media marketing.
Hands-on experience with Google Ads and Meta Ads Manager.
Knowledge of Google Analytics 4 (GA4) and Google Search Console.
Understanding of keyword research, content marketing, and lead generation.
Experience with campaign planning, budget management, and performance optimization.
Strong analytical skills and data-driven decision-making abilities.
Knowledge of email marketing and marketing automation tools.
Excellent communication, leadership, and team management skills.

Skills Required

Strong knowledge of SEO, SEM, PPC, and social media marketing
Hands-on experience with Google Ads and Meta Ads Manager
Knowledge of Google Analytics 4 and Google Search Console
Understanding of keyword research, content marketing, and lead generation
Experience with campaign planning, budget management, and performance optimization
Strong analytical skills and data-driven decision-making abilities
Knowledge of email marketing and marketing automation tools
Excellent communication, leadership, and team management skills

View all jobs at Training Basket

View Training Basket Profile

Report Job

Am I A Good Fit?

beta

Get Personalized Job Insights.

Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company

HQ: Noida, Uttar Pradesh,

50 Employees

Year Founded: 2015

What We Do

Training Basket is a global provider of advanced IT Training and Certification Programs for individuals and organizations. Our primary objective is to bridge the gap between corporations seeking skilled professionals and students aspiring to secure satisfying employment. We strive to create a win-win situation for all stakeholders involved. At Training Basket, we understand the evolving needs of the IT industry and the importance of staying updated with the latest technologies and skills. Our comprehensive IT Certification Courses are designed to equip students and professionals with the knowledge and expertise required to excel in today's competitive job market. Remember, success is not a destination; it's a journey and we are here to walk that path with you. Dare to dream and strive for greatness; together, we will create a future that knows no bounds. Welcome to Training Basket – where passion meets excellence!

Why Work With Us

Industry-Vetted Curriculum: The courses are meticulously designed to provide a comprehensive understanding of the subject matter, ensuring students receive a well-rounded education in their chosen field.