Digital Marketing Manager, Paid Search

Posted 5 Days Ago
Be an Early Applicant
Belmont, CA
Hybrid
77K-143K Annually
Senior level
Artificial Intelligence • Cloud • Events • Productivity • Software • Business Intelligence • Conversational AI
Trusted AI communications.
The Role
The Digital Marketing Manager will execute and optimize SEM campaigns on Google and Bing, manage budgets, and provide performance insights to drive demand and revenue growth.
Summary Generated by Built In

Say hello to opportunities.

It’s not everyday that you consider starting a new career. We’re RingCentral, and we’re happy that someone as talented as you is considering this role. First, a little about us, we’re a $2 Billion annual revenue company with double-digit Annual Recurring Revenue (ARR) and a $93 Billion market opportunity in UCaaS, Contact Center and AI-powered adjacencies. We invest more than $250 million annually to ensure our AI-enabled technology and platforms meet or exceed the needs of our customers. 

RingSense AI is our proprietary AI solution. It’s designed to fit the business needs of our customers, orchestrated to be accurate and precise, and built on the same open platform principles we apply to our core software solutions.

This is where you and your skills come in. We’re currently looking for a Digital Marketing Manager, Paid Search (Level 2) to help drive pipeline and revenue growth by supporting our SEM programs. You’ll focus on execution, optimization, and testing across Google Ads and Bing—bringing data, creativity, and curiosity to every campaign.

Job Duties:

  • Execute and optimize paid search campaigns (SEM) across Google Ads and Bing to support demand generation goals and hit quarterly targets and KPIs. 

  • Manage campaign elements, including keyword builds, ad copy, bid strategies, budgets, and landing page alignment.
    Run ongoing keyword research, ad copy testing, and performance optimizations to improve conversion rates and ROI.

  • Monitor campaign pacing and performance against budget and KPI goals, escalating issues when needed.
    Partner with analytics, web, and product marketing teams to ensure accurate tracking, attribution, and funnel measurement, and messaging alignment; 

  • Prepare and present campaign performance updates with actionable insights and recommendations.

  • Perform other tasks as requested by management.

To succeed in this role you must have experience in:

  • 5+ years of hands-on SEM experience, either agency or client-side. 

  • Familiarity with the Saas B2B GTM strategy and leads routing principles. 

  • Proficiency in Google Ads and Bing Ads, with knowledge of bid strategy frameworks;

  • Strong analytical skills and ability to use performance data to drive decisions.

  • Experience collaborating with cross-functional teams (analytics, creative, product, or web).

  • High attention to detail and organizational skills with the ability to manage multiple projects.

 

Desired Qualifications:

 

  • Familiarity with A/B testing, landing page optimization, and CRO frameworks.

  • Hands-on use of Google Ads Editor and Bing Ads Editor

  • Working knowledge of reporting tools (e.g., Google Sheets, Excel, Tableau)

  • Experience working with nine-digit budgets is a must 

  • Experience in B2B or SaaS digital marketing is a plus.

  • Bachelor’s degree or equivalent work experience.

What we offer:  

  • Comprehensive medical, dental, vision, disability, life insurance

  • Health Savings Account (HSA), Flexible Spending Account (FSAs) and Commuter benefits

  • Voluntary supplemental health coverage and life insurance

  • 401K match and ESPP

  • Paid time off and paid sick leave

  • Paid parental and pregnancy leave 

  • Family-forming benefits (IVF, Preservation, Adoption etc.)

  • Emergency backup care (Child/Adult/Pets)

  • Employee Assistance Program (EAP) with counseling sessions available 24/7

  • Free legal services that provide legal advice, document creation and estate planning

  • Employee bonus referral program

  • Student loan refinancing assistance

  • Employee 1:1 coaching, perks and discounts program

RingCentral’s Marketing team uses data, strategy and creativity to share our story with the world—and this is a once-in-a-career chance to help plan, coordinate, implement, and oversee it.  As part of the global leader in the Unified Communications space, you’ll be supported with the resources to produce work that not only moves the needle, but moves markets.  

RingCentral’s work culture is the backbone of our success. And don’t just take our word for it: we are recognized as a Best Place to Work by Glassdoor, the Top Work Culture by Comparably and hold local BPTW awards in every major location. Bottom line: We are committed to hiring and retaining great people because we know you power our success.

About RingCentral

RingCentral, Inc. (NYSE: RNG) is a leading provider of business cloud communications and contact center solutions based on its powerful Message Video Phone™  (MVP™) global platform. More flexible and cost effective than legacy on-premises PBX and video conferencing systems that it replaces, RingCentral® empowers modern mobile and distributed workforces to communicate, collaborate, and connect via any mode, any device, and any location. RingCentral is headquartered in Belmont, California, and has offices around the world.

RingCentral is an equal opportunity employer that truly values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing reasonable accommodations for individuals with disabilities during our application and interview process. If you require such accommodations, please click on the following link to learn more about how we can assist you.

If you are hired in Colorado, California, Hawaii, Nevada, New York, Maryland, Washington, Connecticut, Rhode Island, the compensation range for this position is between $77,000 and $143,000 for full-time employees, in addition to eligibility for variable pay, equity, and benefits. Benefits may include, but are not limited to, health and wellness, 401k, ESPP, vacation, parental leave, and more! The salary may vary depending on your location, skills, and experience.

Top Skills

Bing Ads
Bing Ads Editor
Excel
Google Ads
Google Ads Editor
Google Sheets
Tableau
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The Company
HQ: Belmont , CA
7,000 Employees
Year Founded: 2003

What We Do

RingCentral is a global leader in AI-powered trusted business communications, contact center, revenue intelligence, video and hybrid event solutions. RingCentral empowers businesses with conversation intelligence and unlocks rich customer and employee interactions to provide insights and improved business outcomes.

Why Work With Us

Innovation isn't just a buzzword—it's the core and heart of everything we do. We believe that groundbreaking ideas emerge from every corner of our organization. Our biggest strength? We are not all the same. At RingCentral, our commitment to fostering a culture of curiosity and inclusivity is what sets us apart.

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