Role Overview
Own the end-to-end marketing campaigns engine—strategy, creative requests, execution, measurement, and iteration—to generate quality discovery calls for Sales. You’ll lead a two-person pod, coordinate with the Design team for social/video/reels/landing assets, and ensure rigorous attribution and reporting via in-house platform.
What You’ll DoStrategy & Planning
- Design and manage multi-channel campaigns (LinkedIn outreach + ads, email funnels & nurture, landing pages, partnerships)
- Define ICPs, offers, messaging maps, and experiment/test hypotheses
Execution & Systems
- Launch and oversee LinkedIn sequences and GoHighLevel automations
- Maintain organized UTMs, campaign taxonomy & tracking
- Ensure seamless lead handoff into our in-house app / CRM
Creative Collaboration
- Lead creative briefs and SLAs with Design (social posts, reels, carousels, landing page blocks)
- Review assets to ensure message-market fit, brand consistency, and compliance
- Uphold our brand pillars, style, and voice
Proposals & Reporting
- Create campaign proposals (goals, audience, offers, creative brief, budget)
- Produce regular performance reports with insights and next-step recommendations
Optimization & Learning
- Run A/B tests (hooks, offers, landing pages, sequences)
- Capture learnings and build playbooks for continuous improvement
Cross-Team Collaboration
- Work closely with Operations, Sales, and Client Success to ensure clean handoffs, data integrity, and feedback loops
- Be a communicator of wins, challenges, and insights
- A steady cadence of qualified discovery calls (SQLs) delivered to Sales.
- Efficient CPSQL, healthy reply rates (LinkedIn/email), strong landing-page conversion, and clean campaign attribution.
- Clear proposals before launch and clear reports after launch.
Qualifications
- 2+ years in B2B / SaaS / performance marketing roles
- Direct experience managing LinkedIn outreach, email funnels, landing pages, automation (GoHighLevel or similar)
- Proven track record in multi-channel campaigns & attribution
- Strong skills in brief-writing, creative review, and campaign processes
- Analytical mindset + comfort with data, dashboards, UTM tracking
- Excellent communication skills (English + Filipino)
- Ability to collaborate across teams & fast-paced environment
- Fintech/payments or SaaS experience; familiarity with compliance-sensitive marketing.
- Landing-page experimentation and funnel analytics depth.
Fully Work-from-Home Setup
Health & Security (HMO Coverage)
Work-Life Balance & Leave Privileges
Additional Benefits:
- Saturday & Sunday Off: Reserved for rest and personal pursuits
- PTO Conversion to Cash: Flexibility for when you need it most
- 13th Month Pay: way of expressing gratitude for your hard work on holiday season
Skills Required
- 2+ years in B2B / SaaS / performance marketing roles
- Direct experience managing LinkedIn outreach, email funnels, landing pages, automation (GoHighLevel or similar)
- Proven track record in multi-channel campaigns & attribution
- Strong skills in brief-writing, creative review, and campaign processes
- Analytical mindset + comfort with data, dashboards, UTM tracking
- Excellent communication skills (English + Filipino)
- Ability to collaborate across teams & fast-paced environment
What We Do
Yokly is a US-based Remote Operations Partner that provides managed remote teams and virtual assistants to help businesses delegate tasks, streamline operations, and automate workflows. The company specializes in administrative support, lead generation, creative services, and financial management. By offering structured, scalable solutions, Yokly enables entrepreneurs and enterprises to focus on growth and innovation while maintaining enterprise-grade security and operational efficiency.
