Digital Marketing Intern

Posted Yesterday
Be an Early Applicant
Del Valle, TX, USA
In-Office
Internship
Events • News + Entertainment • Sports
The Role
Supports digital marketing campaigns for race events by updating websites and mobile app content, creating email, SMS, and push notification communications, drafting promotional copy, managing content calendars, monitoring campaign metrics, compiling reports, and providing on-site assistance during major race weekends.
Summary Generated by Built In

Description

Digital Marketing Intern

(Intern)

Circuit of The Americas (COTA) is a 365-entertainment destination for world-class events located in Austin, TX. The sports and entertainment portfolio at COTA is unmatched in the country with Formula 1 US Grand Prix, NASCAR and MotoGP attracting global fans during championship races on the famed Circuit and Live Nation producing over 30 headline concerts every year at the Germania Insurance Amphitheater. Opening in 2026, COTA’s amusement park, COTALAND, is on over 30-acres featuring two first of their kind Roller Coasters and 30 rides.

Job Description:

The Digital Marketing Intern will assist with setting up and maintaining digital platforms for race events and creating promotional content across email, SMS, and push notifications to engage fans before, during, and after event weekends. This is a part-time, on-site role. 

Requirements

Requirements & Essential Functions:

  • Assist with building, updating, and testing event websites and mobile app content
  • Support setup and execution of digital campaigns for race events, including:
  • Promotional emails
  • SMS campaigns
  • Mobile push notifications
  • Draft and edit copy for fan-facing communications and marketing assets
  • Help manage content calendars and campaign timelines for event weekends
  • Coordinate with marketing, ticketing, and operations teams to ensure accurate and timely messaging
  • Monitor basic performance metrics (open rates, click-through rates, opt-ins) and help compile reports
  • Provide on-site support during major race weekends as needed

Knowledge, Skills, and Abilities: 

  • Strong interpersonal skills; can effectively communicate and relate to all levels within and outside the organization; create and build positive and productive relationships.
  • weaknesses of others.
  • Drives the team and the organization for results in order to improve bottom line performance; able to make timely or planned decisions appropriate to the circumstances or situation.
  • Ability to make tough decisions, gains input from others and moves decisions forward in the organization.
  • Responds quickly and effectively to changing trends and circumstances; embraces change and welcomes fresh perspectives; learns from past mistakes and adjusts accordingly.
  • Ability to manage appropriate steps to get projects completed; has strong abilities to organize people and processes; can create a plan for resourceful workflow.
  • Can be trusted to act in a manner that is truthful and values direct, honest communication at all levels of the organization.

Required Qualifications

  • Currently pursuing a degree in Marketing or related field 

Physical Demand & Work Environments:

  • Ability to stand, sit, use of hands to handle, or feel, reach with hands and arms.
  • Ability to lift and/ or move up to 25 pounds.
  • Ability to squat, bend, twist, push/pull.
  • Ability to stand/walk for long periods.
  • Specific vision abilities required by this job include close vision and distance vision.
  • Work in extreme environments outdoors throughout the year.
  • The noise level in the work environment is usually moderate but can be loud during events.

Salary commensurate with experience.

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of this job.

EQUAL EMPLOYMENT OPPORTUNITY:

COTA strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

Skills Required

  • Currently pursuing a degree in Marketing or a related field
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The Company
Year Founded: 2012

What We Do

Circuit of the Americas (COTA) is a world-class motorsports facility and 365-entertainment destination located in Austin, Texas. It features a Grade 1 FIA-specification racing circuit and hosts premier global events, including the Formula 1 US Grand Prix, MotoGP, and NASCAR. The complex also includes the Germania Insurance Amphitheater for major concerts and the COTALAND amusement park, making it a hub for sports and entertainment.

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