Digital Marketing Coordinator

Posted 5 Days Ago
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Cary, NC, USA
Hybrid
Junior
Other
The Role
Execute and QA email and digital marketing campaigns using marketing automation (Eloqua/HubSpot). Support paid media, SEO/SEM/PPC, website content and PDP updates in WordPress, monitor campaign performance, build reports/dashboards, and coordinate with internal teams and agencies to optimize demand generation and customer engagement.
Summary Generated by Built In
Company Description

Cornerstone Building Brands is a leading manufacturer of exterior building products for residential and low-rise non-residential buildings in North America. Headquartered in Cary, N.C., we serve residential and commercial customers across the new construction and Repair & Remodel (R&R) markets. Our market-leading portfolio of products spans vinyl windows, vinyl siding, stone veneer, metal roofing, metal wall systems and metal accessories. Cornerstone Building Brands’ broad, multi-channel distribution platform and expansive national footprint includes more than 18,800 team members at manufacturing, distribution and office locations throughout North America. Corporate stewardship and Environmental, Social and Governance (ESG) responsibility are embedded in our culture. We are committed to contributing positively to the communities where we live, work and play. For more information, visit us at http://cornerstonebuildingbrands.com

Job Description

The Digital Marketing Coordinator is a vital member of the Brand and Demand Marketing team, reporting directly to the Digital Marketing Manager. This role supports the execution of key digital marketing initiatives that drive brand awareness, demand generation, and customer engagement. The Coordinator will focus heavily on email marketing and marketing automation execution, while also supporting paid media, website updates, and digital campaign operations.

This role is ideal for a detail-oriented, execution-focused marketer who thrives in a fast-paced environment and enjoys building, testing, and optimizing digital and email campaigns.

Responsibilities:

  • Execute email marketing campaigns including campaign builds, QA, deployment, and reporting using Eloqua, HubSpot, or similar tool. 
  • Support lead generation, nurture, and lifecycle email programs in collaboration with brand and channel teams
  • Build and manage email assets, templates, lists, and segments to support demand generation goals
  • Ensure email campaigns follow best practices for deliverability, accessibility, and customer experience
  • Organize campaigns, emails, and assets within the marketing automation platform for consistency and ease of use
  • Monitor email performance (open rates, CTR, conversions) and support optimization recommendations
  • Support the execution of digital marketing activities including paid search, paid social, SEO, websites, and marketing automation
  • Assist with top-of-funnel digital advertising campaigns by coordinating with internal teams and external agencies
  • Help monitor campaign performance and flag opportunities for optimization
  • Assist with owned and third-party eCommerce initiatives as needed
  • Execute website content updates, landing pages, and PDP updates using WordPress
  • Perform quality assurance (QA) and user acceptance testing (UAT) to ensure accuracy and functionality of digital assets
  • Support troubleshooting of website issues and coordinate fixes with internal teams
  • Ensure digital experiences align with brand standards and campaign objectives
  • Track and report on website activity, email performance, and digital campaign effectiveness aligned to BU KPIs
  • Support the creation and maintenance of dashboards and reporting views
  • Compile and deliver monthly performance reports

Qualifications

  • Bachelor’s degree or equivalent relevant experience in marketing, communications, or a related field
  • 2 plus years of experience in digital marketing, with a strong emphasis on email marketing or marketing automation execution
  • Hands-on experience with marketing automation platforms or email marketing platforms
  • Working knowledge of WordPress CMS
  • Familiarity with SEO, SEM, PPC, and paid social fundamentals
  • Experience performing QA and testing for digital and email campaigns
  • Strong organizational and project coordination skills
  • Ability to analyze performance data and identify trends
  • Strong attention to detail and ability to manage multiple tasks simultaneously

Additional Information

 

Why work for Cornerstone Building Brands? 

Our teams are at the heart of our purpose to positively contribute to the communities where we live, work and play. Full-time* team members receive** medical, dental and vision benefits starting day 1. Other benefits include PTO, paid holidays, FSA, life insurance, LTD, STD, 401k, EAP, discount programs, tuition reimbursement, training, and professional development. 

*Full-time is defined as regularly working 30+ hours per week. **Union programs may vary depending on the collective bargaining agreement.

 

Cornerstone Building Brands is an Equal Opportunity Employer. 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, or status as a protected veteran. You can find the Equal Employment Opportunity Poster here. You can also view Your Right to Work Poster here along with This Organizations Participation in E-Verify Poster here. If you'd like to view a copy of the company's affirmative action plan for protected veterans or individuals with disabilities or policy statement, please contact Human Resources at 281-897-7788 or [email protected]. If you have a disability and you believe that you need a reasonable accommodation in order to search for a job opening or to submit an online application, please contact Human Resources at 281-897-7788 or [email protected]. This email is used exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only emails received for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues not related to a disability, will not receive a response.

 

All your information will be kept confidential according to EEO guidelines.

 

California Consumer Privacy Act (CCPA) of 2018

 

Must be at least 18 years of age to apply.

 

Note to External Recruiters

Cornerstone Building Brands does not accept unsolicited resumes and will not pay fees for any candidate submissions that were not expressly authorized.

 

Notice of Recruitment Fraud

We have been made aware of multiple scams whereby unauthorized individuals are using Cornerstone Building Brand's name and logo to solicit potential job-seekers for employment. In some cases, job-seekers are being contacted directly, both by phone and e-mail. In other instances, these unauthorized individuals are placing advertisements for fake positions with both legitimate websites and fabricated ones. These individuals are typically promising high-paying jobs with the requirement that the job-seeker send money to pay for things such as visa applications or processing fees. Please be advised that Cornerstone Building Brands will never ask potential job-seekers for any sort of advance payment or bank account information as part of the recruiting or hiring process.

Skills Required

  • Bachelor's degree or equivalent relevant experience in marketing, communications, or related field
  • 2+ years of experience in digital marketing with emphasis on email marketing or marketing automation execution
  • Hands-on experience with marketing automation platforms or email marketing platforms (e.g., Eloqua, HubSpot)
  • Working knowledge of WordPress CMS
  • Familiarity with SEO, SEM, PPC, and paid social fundamentals
  • Experience performing QA and testing for digital and email campaigns (UAT)
  • Strong organizational and project coordination skills
  • Ability to analyze performance data and identify trends
  • Strong attention to detail and ability to manage multiple tasks simultaneously

Cornerstone Building Brands Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cornerstone Building Brands and has not been reviewed or approved by Cornerstone Building Brands.

  • Leave & Time Off Breadth PTO and paid holidays are emphasized, with vacation programs that recognize prior professional tenure and, in many roles, immediate usability from day one. This accessibility to time off elevates the overall value of the package.
  • Retirement Support A 401(k) plan with employer match is consistently presented as a strong component of total rewards. This support for retirement savings complements base pay across roles.
  • Inclusive Benefits Coverage Medical, dental, and vision coverage begin on the first day for most full‑time employees, alongside EAP, tuition reimbursement, discounts, and training resources. The breadth and immediacy of eligibility are positioned as key strengths.

Cornerstone Building Brands Insights

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The Company
HQ: Cary, North Carolina
0 Employees

What We Do

Cornerstone Building Brands is the largest manufacturer of exterior building products in North America. Our comprehensive portfolio spans the breadth of the residential and commercial markets, while our expansive footprint enables us to serve customers and communities across North America. Our relentless focus on excellence combined with our ongoing commitment to innovation and R&D has driven us to become the #1 manufacturer of windows, vinyl siding, insulated metal panels, metal roofing and wall systems, and metal accessories. We believe every building we create, and every part of that building, positively contributes to communities where people live, work and play. DISCLAIMER Cornerstone Building Brands’ social media channels share information about our company, our products and our people. We welcome commentary expressing all points of view – positive and negative – but reserve the right to remove posts that are off-topic, offensive, promotional or illegal or contain inappropriate language, hate speech, proprietary information, personal data or personal attacks.

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