Digital Marketing Coordinator

Posted 3 Days Ago
Be an Early Applicant
North Mankato, MN
In-Office
50K-65K Annually
Entry level
Information Technology
The Role
The Digital Marketing Coordinator manages content creation across multiple channels, coordinates campaigns, analyzes data, and engages with communities.
Summary Generated by Built In

Let Us Power Your Potential 

Taylor Corporation is a dynamic, diversified company with big plans for the future  and your career. We power our employees’ potential and strive to create opportunity and security for every member of the team. If you’re ready for something bigger  more challenge, more variety, more pathways for professional growth  we should talk. We’re passionate about our work, we believe there is always a better way, and we’re looking for people like you. 

Ready to reach your potential? It’s time to look at Taylor. 

Your Opportunity: Looking for a marketing role with variety, collaboration, and a creative atmosphere? We currently have an opening for a Digital Marketing Coordinator in North Mankato, MN! This position supports several wholesale print brands and helps keep content fresh and useful for designers, resellers, and partners across the country. If you enjoy organized workflows, clear communication, and working with teams who genuinely care about what they do, this is a great place to grow. Positive, team-oriented candidates with strong energy are encouraged to apply.
 

What You’ll Do:
  • Manage ongoing content creation for prints brand such as TOG.ink and Carlson Craft across email, web, social, blog, influencers, and product launches
  • Plan and schedule weekly email campaigns, proof copy, select imagery, and coordinate with designers
  • Maintain the content calendar and keep weekly projects organized
  • Guide homepage banners, rotating imagery, and product features by providing direction, copy, and creative needs
  • Write and publish blog posts (2× per month per brand), selecting topics tied to launches, trends, and education
  • Prepare imagery, format posts in WordPress, and monitor performance through GA4 (Google Analytics)
  • Supporting quarterly presentations and analyzing data accordingly
  • Respond to relevant blog comments and engage with our designer community
  • Handle social media postings and answer questions through Meta Business Suite (Facebook)
  • Manage influencer outreach, communication, and coordination of assets and product details
  • Support new product launches with descriptions, bullets, titles, meta data, and search terms
  • Coordinate with Asana project assignments, photography, and design teams
  • Maintain and update website content; help evaluate requests from Customer Service
  • Track new member signups and quarterly review tasks and presentations
  • Assist with platform transitions, WordPress access, and channel setup
  • Bring an upbeat, solution-oriented energy to cross-team communication
     
What We’re Looking For:
  • Bachelor’s degree in Business, Marketing, or a related field
  • Experience with: Asana, the Microsoft Office Suite (Outlook, PowerPoint, Excel), Google Analytics, WordPress, and social media platforms (Instagram, Facebook, TikTok)
  • Strong writing and proofreading skills
  • Organized, proactive, and comfortable juggling multiple projects
  • Clear communicator who works well with creative, technical, and customer-facing teams
  • Understanding of (or excitement to learn) the wholesale stationery and print world

The anticipated annual salary range for this position is $50,000-$65,000. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job. The range listed is just one component of Taylor Corporation’s total compensation and benefits package for employees.
About Taylor Corporation

One of the largest print and communications firms in North America, Taylor’s family of companies provides a diverse set of products, services and technologies that address the toughest business challenges. We work diligently each day to create printed and digital marketing communication solutions that help power many of the world’s most recognizable brands. With more than 50 years of category expertise and 10,000 employees spanning dozens of U.S. states and multiple countries, Taylor serves businesses and distributors both large and small. Our employees enjoy a comprehensive benefit package including a choice of several health plans, dental, vision, wellness programs, life and disability coverage, flexible spending accounts, health savings accounts, a 401(k) plan with company match, paid time off (PTO) and 64 hours of annual holiday pay.

The Employer retains the right to change or assign other duties to this position.
Taylor Corporation is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Taylor Corporation including all partners and affiliates is an Equal Opportunity Employer/Veterans/Disabled.

Top Skills

Asana
Facebook
Google Analytics
Instagram
Microsoft Office Suite
Tiktok
Wordpress
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The Company
North Mankato, MN
6,589 Employees
Year Founded: 1975

What We Do

Taylor provides a diverse set of products, services and technologies to power the potential of the world’s leading brands. Using the latest printed and digital methods, we facilitate marketing communications of all types for businesses and consumers across a wide range of industries. You’ll see our solutions in your mailbox, your email inbox, in retail settings and on your mobile device.

Driven by Glen Taylor’s unwavering entrepreneurial spirit, Taylor Corporation has grown from a single small business in 1975 to one of the nation’s largest privately held companies today. What started as a humble printer of wedding invitations and business cards is now a highly diversified leader in the field of business communications. However, while Taylor's capabilities have changed dramatically in the last 45 years, our core purpose remains the same ― to create opportunity and security for our employees.

Taylor also continuously invests in technologies and production methods that enable us to shrink our environmental footprint. This commitment shows in the way we divert tons of waste to energy production, source responsibly harvested forest products and work to reduce our greenhouse gas emissions year over year. The result is a culture of sustainability that guides our decision making and ensures that we take the long-term view in everything we do

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