Digital Marketing Coordinator

Posted 28 Days Ago
Hiring Remotely in None Such, VA, USA
In-Office or Remote
24-29 Hourly
Entry level
Software • Hospitality
The Role
Coordinates digital marketing accounts by analyzing advertising performance, preparing monthly reports, leading client meetings, tracking KPIs and ROI, and ensuring internal teams complete follow-up actions. Supports customer communication, ticket resolution, quarterly business reviews, renewals, and upsells. Requires knowledge of paid search, analytics, social advertising, email marketing, conversion optimization, SEO, Salesforce, and AI tools.
Summary Generated by Built In
Are you ready to Level Up?
Join our growing team as a Digital Marketing Coordinator
 
About the role
Track's marketing services team runs digital marketing for the vacation rental and property management companies that use our platform. In this role, you will manage marketing performance for our customers' businesses, not Track's own marketing.

As a Digital Marketing Coordinator, you will own a book of roughly 30 to 40 client accounts and follow a pre, during, and post rhythm on every account: pulling performance data, running the client conversation, then making sure the team follows through on what was decided. Our in-house specialists build and launch the campaigns. Your job is to analyze how they are performing, explain the results to clients, and recommend what to do next. You will work closely with Customer Success Managers, the internal marketing execution team, and clients themselves, using tools like Track Insights and AI to make each report sharper than the last.

 
What you will do
- Prep for client meetings by pulling and analyzing performance data in Track Insights across Google Ads, Facebook Ads, and related channels, then building the monthly report deck and flagging insights worth surfacing.
- Lead recurring client meetings, walking clients through performance data and results, building toward owning meetings independently.
- Follow up after each meeting to make sure the internal execution team, ad creators, content writers, and website support, close out action items before they become a problem.
- Serve as the point of contact for your book of 30 to 40 customers, handling day to day communication and supporting Zendesk ticket resolution.
- Shadow Customer Success Managers on Quarterly Business Reviews and contribute slides, building toward running audits independently for an assigned set of accounts.
- Flag anything slowing a client down, delayed responses, confusion, or negative feedback, to the team lead before it becomes a bigger issue.
- Support renewals and upsells alongside the Customer Account Executive team, and track ROI and KPIs like cost per acquisition, click through rate, and return on ad spend.
 
What you will bring
- Bachelor's degree in Business, Marketing, Communications, Journalism, English, or a related field.
- 1 to 3 years of digital marketing experience, with hands-on exposure to Google Ads and Meta Ads Manager. Experience focused only on organic social or TikTok is not a match for this role.
- Experience analyzing paid campaign performance (cost per acquisition, click through rate, return on ad spend) and turning the numbers into clear insights and next steps. 
- 1 to 3 years of account management or client-facing experience, including owning client relationships and day to day communication.
- Comfortable using AI tools like Claude to speed up data analysis, report drafting, and research.
- Strongly preferred: experience in vacation rentals, property management, hotels, tourism, or multifamily.
- Willingness to travel as needed to support client relationships.
 
Nice to have
- Experience presenting performance data or reporting results directly to clients.
 
You will thrive here if
- You are naturally curious and love digging into data to find the story behind the numbers.
- You can sit in a client meeting, listen to what they need, and turn it into a clear plan on the spot.
- You are excited to try new tools and techniques, AI tools included, as the marketing landscape keeps shifting.
 
Compensation
The expected starting base salary range for this role is $24.04 to $28.85, plus eligibility for a 10% annual incentive tied to company performance. Final compensation is based on relevant skills, experience, education, and geographic location.
 
About Track
Track is an end-to-end SaaS and Service Operating Platform for short term rental. For more than two decades we have helped hospitality professionals achieve digital transformation and operational excellence, anchored by our flagship Track Property Management System.
 
Our single-vendor ecosystem gives growing vacation rental companies the enterprise-class tools they need to scale, backed by 70+ integration partners, a growing suite of native features, and AI-driven tools that sharpen pricing, distribution, and guest communication. We combine deep hospitality expertise with forward-thinking technology and a customer-obsessed mindset to help property managers win.
 
Track is proud to be named an Inc. 5000 Fastest Growing Company in America and a People’s Choice Award winner.
 
Our core values
These are the behaviors that shape how we work with each other, our partners, and our customers.
- Serve Others: nurturing growth to help others succeed
- Grit: taking ownership and never giving up on what matters most
- Create the Future: innovating to disrupt the status quo
 
Benefits and perks
- Full medical, dental, and vision coverage
- Flexible paid time off
- Health Savings Account with up to a $2,000 annual match, plus Flexible Spending Accounts
- Up to $900 a year in Wellness Rewards
- Retirement plan with employer match
- Unlimited access to professional training and development
- Company-paid life insurance and long-term disability coverage
- Flexible work environment, plus a $150 quarterly gift for personal use
 
Equal Employment Opportunity
We celebrate diversity of thought, culture, and background and are committed to creating an inclusive environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, disability, veteran status, or any other protected status under applicable federal, state, or local law. We comply with all applicable laws governing nondiscrimination in every location where we operate and encourage individuals from all backgrounds to apply.
If you need a reasonable accommodation to complete the application or interview process, contact [email protected] and we will work with you.
 
Ready to Level Up with us? Apply today.

Skills Required

  • Bachelor’s degree in Business, Marketing, Communications, Journalism, English, or a related field
  • Working knowledge of digital marketing channels and tools, including paid search, Google Ads, Google Analytics, Facebook Ad Manager, Salesforce, email marketing, conversion optimization, and SEO
  • Comfort using AI tools such as Claude for data analysis, report drafting, and research
  • Willingness to travel as needed to support client relationships
  • Experience in the travel or hospitality industry
  • Experience presenting performance data or reporting results directly to clients

Track Hospitality Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Track Hospitality and has not been reviewed or approved by Track Hospitality.

  • Healthcare Strength — Health coverage is described as comprehensive, with an HSA match and dental and vision included. On paper, this positions the package as competitive for a mid-size tech employer.
  • Retirement Support — A 401(k) with company match is explicitly offered. This signals long-term savings support alongside compensation.
  • Leave & Time Off Breadth — Unlimited PTO is explicitly called out. This indicates broad flexibility for personal, family, or sick time.

Track Hospitality Insights

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The Company
HQ: Cottage Grove, MN
150 Employees
Year Founded: 2012

What We Do

Track, a TravelNet Solution, is an award-winning hospitality software solution that modernizes and simplifies all aspects of your property management operations. It combines a PMS, CMS, call center, automated workflows, and extensive integrations in one tightly knit platform that VRMB calls “the software of the future.”

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