Digital Marketing Campaign Coordinator

Summary:
The Digital Marketing Campaign Coordinator will play a key role in retaining our digital subscriber base across MNG through campaign building and execution. They will have a strong understanding of building marketing campaigns, including but not limited to email and onsite. This role will support our customer retention efforts through email and onsite campaign building using various tools and platforms. They will be integral in running subscriber-focused A/B testing by helping with the set-up, including analytical set-up prior to launching.

What you will do:

• Build and test subscriber communications via email, website, SMS and other subscriber touch points

• Work within our CDP, ESP, SMS provider and other tools and platforms to build customer engagement touchpoints

• Partner with other teams to execute complete subscriber-focused campaigns

• Collaborate with creative teams to ensure all campaign elements are delivered and cohesive

• Communicate cross-functionally on campaign status, meeting deadlines and keeping stakeholders informed

• Support engagement and retention A/B testing through campaign building

• Develop customer service communications to inform of and support retention campaigns

• Work with product and technology teams to communicate new features and enhance subscriber awareness

What you will bring:

• Experience planning and coordinating marketing communication campaigns via email, website and other platforms

• Experience building and testing email and SMS campaigns

• Understanding of the subscriber stages and the drivers of retention

• Proven ability to prioritize and manage multiple projects simultaneously

• Experience with Blueconic and/or Prosperstack is preferred

• CSS, JavaScript and/or HTML a bonus

• Bachelor's Degree

• 1-2 years experience in marketing, retention or customer experience leadership roles

Benefits and Compensation:

The salary range is $65,000 - $75,000. Pay is based on several factors including but not limited to geographic location, education, work experience, time in role, certifications, etc. In addition to your salary, the Company offers eligible employees a variety of benefits including medical, dental, life and disability insurance, 401k, as well as paid time off and select paid holidays (all benefits are based on eligibility). Please click the following link for more detailed information: http://www.mybensite.com/mng

Who we are:

At MediaNews Group, our employees are our greatest asset. MediaNews Group (MNG) was established in 1985 and has over 4,000 employees nationwide including subsidiaries and other corporate affiliates. There are more than 100 different brands within our portfolio. In addition to our print products, we are a client-centric digital organization that brings scale, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, our suite of products, including Adtaxi, helps advertisers solve complex marketing challenges with custom, performance-driven solutions.  Readers turn to us for all the news and information that matters to them nationwide. Adtaxi is an exclusive program with the ability to reach 196M or 95% of the U.S. wired population that was established in 2010. Learn more at www.medianewsgroup.com.

“3x Built In Best Places to Work Winner - 2023, 2024 & 2025”

EEO Statement:

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

How To Apply:

• Please submit an online application along with your resume for this position here https://myworkdaycenter.wd5.myworkdayjobs.com/en-US/MNG/details/Digital-Marketing-Campaign-Coordinator_R2447.

Closing Date:

• Continuous recruitment until the position is filled

Conditions of Employment: 

• A full pre-employment background check will be conducted as part of the selection process. Must be willing to submit and pass the necessary required checks

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