Digital Marketing and Event Coordinator

The Averna experience

Averna delivers industry-leading test solutions and services for communications and electronics device makers worldwide, accelerating product development, quality and innovation:

• Be global@work: Serve international customers and collaborate with colleagues in Canada, Europe, the U.S., Mexico and Asia.
• Drive innovation@work: Participate in the development of market-leading high-tech products in the Automotive & Transportation, Electric Vehicles, Consumer Electronics, Industrials and Life Sciences. 
• Develop your talent@work: Contribute to thrilling projects that will stretch your skills and talent to the maximum.
• Enjoy success@work: Be part of a fast-growing company with award-winning products and team.
• Share your passion@work: Meet passionate people, enjoy our modern environment and dynamic atmosphere.

Digital Marketing and Event Coordinator

Role Overview: The Digital Marketing and Event Coordinator will be responsible for organizing events in Asia-Pacific and supporting digital marketing strategies for both the territory and internationally. This includes coordinating onsite events, digital magazine promotions and assisting with website translation requests. The ideal candidate will have expertise in marketing automation, personalization, and email creation using tools like HubSpot Marketing Hub or similar.

Key Responsibilities:

• Event Coordination: 
  • Coordinates trade shows, participates in fairs, if necessary, and assists in the selection of events across the Asia-Pacific region;
  • Collaborate in the development and implementation of communication strategies related to events;
  • Coordinate projects with suppliers and manage event logistics.
• Digital Marketing: 
  • Support the development and implementation of digital marketing strategies for Asia;
  • Coordinate digital magazine promotions and assist with website translation requests for Asia.
• Marketing Automation: 
  • Utilize HubSpot Marketing Hub for marketing automation, personalization, and email creation.
• Corporate Image: 
  • Help develop and maintain a strong corporate image through various marketing initiatives.
• Promotional Materials: 
  • Oversee the development, production, and distribution of promotional materials to support the sales and marketing department in APAC.
• Budget Management: 
  • Manage budgets related to event activities.
• Reporting: 
  • Produce detailed reports on event outcomes and marketing campaign performance using existing marketing templates.
• Database Management: 
  • Maintain and update the Salesforce database with leads from events and magazine promotions.

The ideal candidate in a few words:

Education: 

• Bachelor’s or Master’s in Marketing, Mass Communication, Public Relations or Advertising.
• Bachelor’s in Business Administration (BBA) or MBA.

Preferred Certifications:

• Google Digital Marketing Certification.
• Event Management short-term diploma courses.
• SEO, SEM, Email Marketing, and Content Marketing certifications (from Coursera, Udemy, etc.).

Experience: 1-5 years of experience in a similar role in marketing.

Skills:

• Proficiency in MS Office.
• Knowledge of HubSpot Marketing Hub or similar tools.
• Experience with Story Kit or similar video creation tools (asset).
• Knowledge of Salesforce (asset).
• Ability to work in a fast-paced environment and adapt to change.
• Strong organizational and multitasking skills.
• Excellent communication and teamwork abilities.

Languages: Fluent in English. Knowledge of Chinese, Vietnamese, or Japanese is an asset

Personal Attributes:

• Organized and proactive.
• Results-oriented and rigorous.
• Team spirit.
• Creative and action-oriented.

What's in it for YOU

• A multinational high-tech work environment #LI-Onsite 
• Mentorship and guidance from industry leaders.
• Real-world experience with impactful projects.
• Competitive salary package including benefits
• Opportunities for career growth

Averna is committed to employment equity and to encouraging diversity and inclusion. We are pleased to consider all qualified applicants for employment, regardless of race, color, religion, sexual orientation, gender, national origin, age, disability, veteran status, or any other legally protected status.