What you'll be doing
- Support content production across client-facing websites, using the Sitecore content management system. Includes primary content production of HTML and image assets.
- Coordinate production tasks with off-shore content production team, including full ownership of outcome, quality control, code-review, troubleshooting, and adherence to design requirements, brand standards, and best practices.
- Partner with content strategy, product marketing & channel marketing teams, digital design, front- and back-end development teams to manage delivery of end-to-end integrated campaigns across multiple digital channels.
- Apply visual creativity and design eye to optimize email, campaign, and web creative in partnership with our Digital Design
- Lead, including image selection and light edits as necessary using Figma and other tools.
- Partner with internal teams to produce and deploy content for internal platforms such as the corporate intranet, our digital asset management system Seismic, and Salesforce.
- Stay informed on digital marketing best practices.
- Perform competitive analysis on our industry peers and digital marketing leaders in other industries.
- Undertake strategic ad hoc projects as required.
Our client is looking for a mid-level Digital Content Specialist to help support client-facing digital initiatives firm-wide. The digital marketing team is primarily based in New York, with key regional leaders in London, Hong Kong, and Tokyo, and cross- functional business partners across the globe. This is an expanding team that drives the company’s digital vision in service of client relationships worldwide.
The Digital Marketing Analyst will be a key addition to our clients team, and will enable them to scale our efforts and drive measurable business results via best-in-class digital campaigns and content. The role is a unique opportunity to contribute across all aspects of digital marketing, including the creation and deployment of website content and email.
What are we looking for
- 1-2+ years of experience in a digital content production role using a content management system is required
- Bachelor’s degree required, with preference to majors in marketing, finance, operations, computer science, engineering, or technology
- Self-starter with ability to manage multiple projects and shifting priorities in deadline-driven environment
- Exposure to digital content creation software, such as Figma
- Sitecore a plus but not required
- Proficiency in HTML production for web and email, Litmus a plus but not required
- Knowledge of CSS and JavaScript a plus, but not required
- Business-to-business experience preferred
- Excellent interpersonal, communication, and problem-solving skills
- Occasional schedule flexibility for collaboration with global colleagues across time zones
- Experience with Agile/Scrum methodologies
Skills Required
- 1-2+ years of experience in a digital content production role using a content management system
- Bachelor's degree
- Self-starter with ability to manage multiple projects and shifting priorities in deadline-driven environment
- Exposure to digital content creation software such as Figma
- Proficiency in HTML production for web and email
- Excellent interpersonal, communication, and problem-solving skills
- Occasional schedule flexibility for collaboration with global colleagues across time zones
- Experience with Agile/Scrum methodologies
- Sitecore experience
- Litmus experience
- Knowledge of CSS and JavaScript
- Business-to-business experience
What We Do
Blink UX is a global product design consulting firm creating products and experiences people use, love, and remember. Blink has over two decades of experience in UX research, strategy, and design, partnering with innovative industry leaders, including Amazon, JPMorgan Chase, Google, Meta, The New York Times, and NASA.
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