Job Description
About the Position
We have an excellent opportunity available for an experienced Digital Manager (Communications Manager) to make a difference at Kraft Heinz. The role lies within the UK & Ireland Business Unit. You'll be working in a high performing team, alongside peers always trying to reach the next level.
You'll be reporting into Jules Smith, Media Strategy & Brand Communications Lead. Get ready for a lot of exposure to internal senior stakeholders. The development of marketing plans which focus on the consumer experience will be your primary responsibility. You're constantly looking for ways to deliver 360 execution.
In brief, you will be responsible for;
- Earned Media - including the development and maintenance of the comms calendar, agency management, campaign prioritization & integration into wider comms plans
- Digital Consumer Experience - working with our agency partner to develop and execute the data & digital content strategy, CRM programme and day-to-day management of our digital channels
- Data Management - work with our agencies, brand teams and Global IT to develop our 1PD acquisition strategy, manage & activate our first party data, including compliance with all guidelines and ensure integration with wider comms plans
- Work with brand & eCOM teams to extend their campaigns across all digital touchpoints including web development, shoppable connections and coupon activation
- Tools & Tech Management including (but not limited to) Lytics, Salesforce, Cheetah Digital, Meltwater & CMS
- Measurement & reporting across all areas of communication (excluding Paid Media)
Qualifications
- Demonstrable experience in a digital marketing role (ideally 4-6 years)
- Clear understanding of the role of earned & owned media channels, and how they integrate into wider communication plans
- Experience in PR (either agency or client) including managing and executing campaigns
- Experience in data management, particularly 1PD
- Preferred - Bachelors degree in Marketing/Advertising
Professional Attributes
- Communication Skills - At Kraft Heinz you'll easily be exposed to senior management, no matter your level. Therefore, it's important you have excellent communication skills, to deal with all kinds of different stakeholders.
- Confident / Ability to give pushback - You're a go getter, you're not easily thrown off your game, not even when you get resistance.
- Resilience - You're able to bounce back after a disappointment or set back, big or small. And always continue to move onward & upward.
- Ability to Simplify - We like to keep it simple. And to execute fast. Your ability to simplify will be highly appreciated, when you provide simple solutions dealing with complex challenges.
- Analytical - We're a very data driven company. You know how to translate complex data into a simple solution with your analytical mindset.
What we offer you
- An ambitious employer; we only want to the best for our people!
- Trainings and coaching to help develop your skills and behaviours
- A career track like only few other companies can match
- Flexible and hybrid working approach (3 from the office or with customers / 2 from home)
- Family-friendly and inclusive work environment
- Competitive benefits package to support mental, physical, financial and social well-being
- A competitive salary and excellent bonus structure (above market)
- Always room for new ideas; if you have a good idea, please let us know, and we can set it in action!
Location(s)
London - The Shard
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
What the Team is Saying
What We Do
At the heart of this journey is our ambition to create an enterprise where powerful AI solutions augment humans and where small mission-based teams are in relentless pursuit to solve tangible problems for our consumers, customers, and the enterprise. That ambition requires us to create a modern cloud and data ecosystem - a one of its kind that becomes the neural network of our company. We want you to bring your tech-self to us. We use Python, R, Spark, React, Tableau, Snowflake, Azure, and others to solve the problem on hand. In-turn, you can look forward to high-impact challenges, no bureaucracy, entrepreneurial small teams, and a unique opportunity to create and build something bold, awesome, and impactful – all while honoring our 150-year heritage and a portfolio of 200 iconic and emerging brands!
Why Work With Us
Our ambition is to become a best-in-class Digital leader by making data-driven investments that drive smarter business decisions. You’ll invent the next wave of augmented intelligence products where software & humans work side-by-side to rethink every aspect of our company. You’ll make an imprint & leave your legacy on every part of our business.
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Kraft Heinz Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
We also believe providing a more flexible and agile model is essential in today’s workplace. A majority of our office-based employees will be able to work remotely for up to two days each week.
