Digital Leads Marketing Manager (Mortgage)
Remote | Performance-Driven | High-Impact Role
MiLEND is looking for a hands-on Digital Leads Manager who knows how to generate real mortgage leads—not just clicks and impressions.
This role owns the top of the funnel. Success is measured by one key metric:
Cost per Funded Loan (CPF)
If you’ve successfully run paid campaigns in the mortgage space and know how to turn ad spend into funded deals, this role offers the autonomy and budget to scale.
What You’ll Do
• Build and manage lead generation across Paid Social (Meta), Google (Search & Display), SEO, and affiliate/partner channels
• Continuously test, optimize, and scale campaigns based on performance
• Reduce cost per lead while improving lead quality
• Partner closely with sales and marketing to ensure strong conversion from lead to close
• Collaborate with compliance to ensure all campaigns meet regulatory standards
• Identify and launch new scalable lead channels
What Success Looks Like
• Reduce cost per lead by 20%+
• Improve overall cost per funded loan
• Build scalable, repeatable lead generation channels
• Deliver consistent, high-quality lead volume to the sales team
What We’re Looking For
• 3+ years of mortgage lead generation experience
• Proven track record managing paid campaigns that drive funded loans
• Strong understanding of paid social, Google Ads, and funnel optimization
• Ability to balance lead quality vs. volume
• Experience working in compliance-heavy environments
• Self-starter who can operate independently and move quickly
Why This Role is Different
• Direct impact on revenue
• Autonomy to test, learn, and scale what works
• Direct access to leadership—no layers
• Real budget and ability to move fast
Compensation & Benefits
• Competitive base salary + performance bonus
• Bonus tied directly to CPF improvement and lead performance
• Medical, dental, and vision insurance
• 401(k)
• PTO + paid holidays
• Short- and long-term disability
• Flexible hybrid/remote work environment
• Above-industry pay and a strong earning structure
If you know how to generate mortgage leads that actually close—and want the freedom to move fast and make an impact—this is your lane.
MiLEND, Inc. is an equal opportunity employer and prohibits discrimination of any kind.
Consumer Access
148769
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What We Do
MiLEND, Inc. has served thousands of home buyers and homeowners by providing them with a common-sense approach to the mortgage business. Since 1995, the mission has provided the foundation for MiLEND, Inc. to grow as we aim to consistently keep our customer's and partner's lives simple when purchasing or refinancing a home. "Our mission is to serve our customers as they make the most important investment of their life by offering better choices in mortgage products and the expertise of seasoned, licensed loan officers." Only a small percentage of loan consultants in the mortgage industry are licensed, however, every MiLEND, Inc. mortgage consultant is licensed on both the state and federal level. Working with a licensed mortgage consultant ensures that every loan is handled by knowledgeable mortgage professionals who go above and beyond industry standards. Our experienced team is dedicated to providing exceptional service to each customer and will seek the best loan product to suit each individual's needs. MiLEND, Inc., 8995 Westside Pkwy, Alpharetta, GA 30009, 770-817-1550, NMLS #148769 | Alabama License #MC-21219 | Florida License # MLD976 | Georgia License #148769 | Maryland License #148769 | Massachusetts Mortgage Broker and Mortgage Lender MC148769 | Minnesota License #40208727 | North Carolina License# L-149392 | Ohio License #RM.805072.000 | Pennsylvania License #99217 | South Carolina License# MLS 148769 | Texas Mortgage Banker Registered | Virginia MiLEND, Inc. NMLS ID#148769 (www.nmlsconsumeraccess.org). MiLEND, Inc. is an Equal Opportunity Lender.
