The Role
Wpromote is looking for a Group Account Director who will be responsible for the stability and profitability of the company's client base and has extensive knowledge of digital marketing and media. If you have a proven track record of managing integrated marketing campaigns (Paid Search, SEO, Social Media, Email, Video, Display) and other supporting initiatives that help achieve client goals along with driving revenue, this could be the perfect match! You will be responsible for leading some of our largest client relationships, as well as guiding a large team of performance marketers to create, implement, measure, and test successful strategic deliverables. In addition to monitoring and mentoring your client teams, you will be called upon to assist with defining business goals and needs for clients, implementing new marketing campaign ideas and program planning, participating in new client pitches, and developing training techniques and systems to support the growth of client accounts. You will be responsible for a team of full-funnel marketers in their career development and day-to-day problem-solving.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:
-Half-day Fridays year round
-Unlimited PTO
-Extended Holiday break (Winter)
-Flexible schedules
-Work from anywhere options*
-100% paid parental leave
-401(k) matching
-Medical, Dental, Vision, Life, Pet Insurance
-Sponsored life insurance
-Short Term Disability insurance and additional voluntary insurance
-Annual Class Pass Credits and more!
The anticipated annual salary for this role will range from $120,000 - $180,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above) and an annual performance bonus.
This role has an associated annual target bonus component which is paid out based on a number of factors which include Company performance, department performance, and individual performance. Bonuses are not guaranteed and you must be an active employee in good standing and not on a Performance Improvement Plan to be eligible for the annual bonus.
*This position is not eligible for immigration sponsorship
**This position would require residing within Pacific/Mountain Time Zones
Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
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You Will Be
- Managing your respective Client Services team along with their client book of business to provide the highest level of client care
- Strategizing and executing large-scale client marketing programs
- Collaborating with Strategy, Creative, Media Channel, and Technology teams to develop and implement integrated marketing solutions
- Partnering with the sales team during new business pitches
- Working with Client Services and Channel teams to streamline reporting with a focus to provide actionable insights
- Collaborating with Project Management to problem-solve staffing challenges as well as to inspire regular communication flow between Client Services and Project Management teams
- Conducting performance reviews and creating development plans for direct reports
- Implementing policies and procedures to ensure the Account Services team is meeting and exceeding goals
- Motivating, recognizing, and rewarding outstanding performance both on an individual and team basis
- Staying current on emerging technology changes and innovations through formal and informal study, business and professional publication consumption, networking, and participation in professional organizations; ensure the Account Services team is educated on this information
- Participating with the management team to problem-solve company challenges and to work toward the achievement of company growth goals
- Providing regular account updates to the Executive team
You Must Have
- 8+ years of experience marketing in digital channels – search (organic and paid), social, display, programmatic, and video
- 1-2 years experience leading and managing a team.
- Experience working with creative and development teams to produce an iterate digital assets
- Ability to produce cohesive media plans and go-to-market strategies for complex clients
- Experience managing direct-to-consumer, performance-based media.
- Analytical and logical; standard strategic marketing skills (competitive assessment, industry analysis, SWOT, etc)
- Solid and proven ability to lead a team
- The ability to work in a team structure that fosters collaboration
- An energetic attitude and be passionate for your career
- Strong ability to prioritize and manage multiple tasks and projects simultaneously, and work under pressure to meet deadlines
- Bachelor’s degree or equivalent work experience
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.
What We Do
Wpromote is an award-winning digital marketing agency with offices across the United States. Named the Leader in the Forrester Performance Marketing Wave, we help brands Think Like A Challenger to drive transformational growth. Challenger clients include leading brands such as Whirlpool, Zenni, Adobe, TransUnion, Frontier Airlines, and more.
Our mission is to build and deploy holistic, agile marketing strategies that drive significant results for our clients. We partner with clients to capture market share by authentically connecting with the right customers across channels at every stage of the customer journey, increasing customer lifetime value, and outsmarting the competition instead of outspending them. Our teams think outside of the box and challenge the status quo because Wpromote actively builds a culture that prioritizes creativity, innovation, and passion in service of our clients’ goals.