Digital Engagement Specialist

Posted 7 Days Ago
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Overland Park, KS, USA
In-Office
Junior
Healthtech • Software
The Role
The Digital Engagement Specialist drives user engagement by creating in-app experiences, optimizing product adoption, and working closely with cross-functional teams to enhance customer value and retention.
Summary Generated by Built In
The Digital Engagement Specialist drives product adoption, retention, and customer expansion by designing, deploying, and continuously optimizing in‑app digital engagement experiences that guide users to value. This role leverages contextual guidance, including feature discovery, walkthroughs, announcements, and embedded learning, to accelerate time‑to‑value, reduce user friction, and influence key adoption metrics across the customer lifecycle. Partnering closely with Product, Engineering, UX, Sales, Professional Services and Client Alignment, the Digital Engagement Specialist translates product releases and customer insights into measurable in‑product outcomes that strengthen long‑term client relationships and support revenue growth.


About Netsmart
At Netsmart, improving care delivery isn’t just our aspiration; it’s our passion!

For more than 50 years, we’ve been a healthcare software company developing technology and providing services in behavioral health, human services, and post-acute markets. We collaborate with organizations and partner with our clients across the care spectrum to anticipate challenges, identify obstacles, and recognize new opportunities as healthcare evolves. We continuously strive to advance our Netsmart technologies and offerings beyond the EHR by embracing new technology trends that empower healthcare professionals to provide the best possible care.
Position Overview: 
Netsmart is looking for a Digital Engagement Specialist to drive product adoption, retention, and customer expansion by designing, deploying, and continuously optimizing in‑app digital engagement experiences that guide users to value. This role focuses on creating contextual, data‑driven user experiences—such as feature discovery, walkthroughs, in‑app announcements, and embedded learning—to accelerate time‑to‑value, reduce user friction, and positively influence key adoption metrics across the customer lifecycle.
Partnering closely with Product, Engineering, UX, Sales, Professional Services, and Client Alignment teams, the Digital Engagement Specialist translates product releases and customer insights into measurable in‑product outcomes that strengthen long‑term client relationships and support revenue growth.

Responsibilities

  • Support the ongoing development, maintenance and optimization of client‑facing solution learning experiences (including on‑demand self‑service resources, video content, in‑app guidance, visual assets and instructional materials), to ensure consistent and effective product role-based understanding.

  • Follows team and other industry style guides to update, maintain, and create solution content adhering to the standards for client learning and enablement engagement. 

  • Create digital client engagement assets for learning experiences. This includes, but is not limited to, the digital adoption learning platform, the self-service knowledge base, Netsmart Academy and various other shortform videos or reels.  

  • Support the awareness of Netsmart product releases and their impact on key learning experiences to build out and assist with release cycles. 

  • Review solution roadmaps and related information to organize work, supporting key deliverables, and ensuring timely completion for clients and stakeholders. 

  • Follow publication standards needed for learning experience delivery to clients by the solution content lifecycle team. 

  • Deliver and receive constructive feedback from team members on process, content, or projects to ensure quality, a unified brand and consistent outcomes. 

  • Provide progress updates to team and internal stakeholders to ensure timely project completion. 

  • Perform all job responsibilities in alignment with the core values, mission, and purpose of the team and Netsmart as a whole. 

 

Qualifications 

Required

  • Minimum of 2 years of customer service/client success, or teaching, education, customer experience

  • Passionate about adult education and educational methods 

  • Experience working in an agile, fast paced environment with new software tools 

  • Adapts to, and solves, challenges quickly and efficiently 

  • Works well independently and as part of a team 

  • High attention to detail

Preferred

  • Strong written and spoken communication skills 

  • Minimum of 1 year experience with content creation or design

  • Minimum of 1 year of data entry and review experience

  • Minimum of 1 year of Healthcare IT experience

    Netsmart is proud to be an equal opportunity workplace and is an affirmative action employer, providing equal employment and advancement opportunities to all individuals. We celebrate diversity and are committed to creating an inclusive environment for all associates. All employment decisions at Netsmart, including but not limited to recruiting, hiring, promotion and transfer, are based on performance, qualifications, abilities, education and experience. Netsmart does not discriminate in employment opportunities or practices based on race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, physical or mental disability, past or present military service, or any other status protected by the laws or regulations in the locations where we operate.

    Netsmart desires to provide a healthy and safe workplace and, as a government contractor, Netsmart is committed to maintaining a drug-free workplace in accordance with applicable federal law. Pursuant to Netsmart policy, all post-offer candidates are required to successfully complete a pre-employment background check, including a drug screen, which is provided at Netsmart’s sole expense. In the event a candidate tests positive for a controlled substance, Netsmart will rescind the offer of employment unless the individual can provide proof of valid prescription to Netsmart’s third party screening provider.

    If you are located in a state which grants you the right to receive information on salary range, pay scale, description of benefits or other compensation for this position, please use this form to request details which you may be legally entitled.

    All applicants for employment must be legally authorized to work in the United States. Netsmart does not provide work visa sponsorship for this position.

    Netsmart's Job Applicant Privacy Notice may be found here.

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    The Company
    HQ: Overland Park, KS
    1,919 Employees
    Year Founded: 1968

    What We Do

    Netsmart designs, builds and delivers electronic health records (EHRs), solutions and services that are powerful, intuitive and easy-to-use. Our platform provides accurate, up-to-date information that is easily accessible to care team members in behavioral health, care at home, senior living and social services. We make the complex simple and personalized so our clients can concentrate on what they do best: provide services and treatment that support whole-person care. By leveraging the powerful Netsmart network, care providers can seamlessly and securely integrate information across communities, collaborate on the most effective treatments and improve outcomes for those in their care. Our streamlined systems and personalized workflows put relevant information at the fingertips of users when and where they need it. For 50 years, Netsmart has been committed to providing a common platform to integrate care. SIMPLE. PERSONAL. POWERFUL. Our more than 2,200 associates work hand-in-hand with our 600,000+ users in more than 25,000 organizations across the U.S. to develop and deploy technology that automates and coordinates everything from clinical to financial to administrative.

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