Digital Content Strategist

Reposted Yesterday
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Lexington, KY, USA
In-Office
Junior
Digital Media • News + Entertainment
The Role
The Digital Content Strategist supports the FOX 56 Sales Department by creating content strategies, managing websites, producing videos, and interacting with clients.
Summary Generated by Built In

FOX 56 News is located in Lexington, KY and is a part of Nexstar Media Group. Nexstar Media Group is America’s largest local television and media company. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.

The Client Solutions Specialist works in the FOX 56 Sales Department and assists FOX 56 Marketing Consultants to deliver social media content, website development and maintenance, video production and anything else needed to make FOX 56’s advertising campaigns successful.

This position reports to the Director of Sales but will be a supporting role to the FOX 56 Management team and its client-facing Marketing Consultants.

  • Meets with Marketing Consultants (FOX 56 Sales Representatives) and clients to create custom content strategies for clients
  • Implement custom content strategies
  • Website management
  • Video production
  • Ability to meet with customers and develop creative ideas
  • Travel to customer locations to shoot videos, take pictures, or create content
  • Comfortable interacting with clients and being part of sales presentations
  • Other duties as assigned by Director of Sales or Sales Management

 Requirements & Skills:

  • Social Media Management
  • Video production and editing
  • Ability to maintain and update customer websites on platforms such as WordPress
  • Expertise in Canva or similar graphic design platforms
  • Power Point proficiency a plus
  • Microsoft Excel proficiency a plus
  • Excellent communication skills, both oral and written
  • Minimum one year’s experience in a marketing or social media related position

Skills Required

  • Minimum one year's experience in a marketing or social media related position
  • Social Media Management
  • Video production and editing
  • Ability to maintain and update customer websites on platforms such as WordPress
  • Expertise in Canva or similar graphic design platforms
  • Excellent communication skills, both oral and written
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The Company
HQ: Irving, TX
5,001 Employees
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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