The Digital Content Specialist (DCS) reports to the Digital Content Manager. This role provides support to the digital content manager and works collaboratively with the digital content analysts, focusing on content management and syndication needs. The DCS will be tasked with capturing, organizing, and uploading client content to various syndication platforms. In addition, they will also perform trouble shooting when content publication breaks down between retailers and the syndication provider. The DCS will be the subject matter expert on CROSSMARK syndication process and will be required to become certified users of key Content Management and Syndication platforms. These specialists must also become content experts across each retailer that the team supports, understanding the nuanced specifications for each content attribute. One other area of expertise will be on content form and function for all components, inclusive of photography, video, copywriting, and graphics. Finally, this role will perform other administrative duties, as required.
Responsibilities- Supports the content management and syndication process: organizing and uploading all content attributes and files to the content management and syndication platform. Must ensure that all content updates are published and live on each retailer’s site.
- Trouble shooting and error resolution: Diagnose and track down any functional, systematic, or process issues to a root or functional cause, and delivering the solution necessary to ensure any failed content is live.
- Develop and maintain effective working relationships with team members and internal partners to establish a collaborative and dynamic approach to our services.
- Act as a CM&S SME to influence and support solutions that help us in meeting client needs, with the goal of ensuring business commitments and objectives are met.
- Training and development, as needed, to learn new tools, systems, and processes in support of job duties. This includes all CROSSMARK mandated training courses.
- Other duties as assigned.
Minimum Education and Work Experience
- Bachelor’s degree preferred in a relevant field, or equivalent combination of education and experience.
Knowledge, Skills, and Abilities
- Working knowledge of retail enterprise systems and web-based software platforms.
- Understanding of core eCommerce concepts, workflows, and terminology.
- Strong coordination and project management skills, including planning, prioritization, and follow-through.
- Effective written and verbal communication skills, with the ability to partner across internal teams.
- Ability to manage multiple priorities in a fast-paced environment.
- Highly organized with strong attention to detail.
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About Us
Skills Required
- Bachelor's degree or equivalent combination of education and experience
- Become certified user of key Content Management and Syndication platforms
- Subject matter expert on CROSSMARK syndication process
- Working knowledge of retail enterprise systems
- Working knowledge of web-based software platforms
- Understanding of core eCommerce concepts, workflows, and terminology
- Strong coordination and project management skills including planning and prioritization
- Effective written and verbal communication skills
- Ability to manage multiple priorities in a fast-paced environment
- Highly organized with strong attention to detail
- Troubleshooting and error resolution skills for content publication issues
What We Do
Acosta is an integrated sales and marketing services provider that enables consumer packaged goods brands and retailers to win in the modern marketplace by delivering progressive solutions and exceptional service. With more than 90 years of experience, Acosta understands evolving consumer needs and helps its clients and customers stay a step ahead, fueling their accelerated performance. For more information, please visit www.acosta.com.
