Job title: Digital Content Producer - Podcasts (Sports)
Your new role
Are you a content creator with a love of podcasts, a passion for sports and a flair for making engaging social media content? If you thrive in a fast-paced, collaborative environment, where your organisational skills will be as valued as your creative thinking, this role is for you.
As Digital Content Producer, you will work closely with audio producers and the podcast video team to create content that drives engagement, builds audience, and amplifies the impact of Global’s slate of original podcasts.
Generating fresh and exciting ideas for assets and short form video, you will develop and execute social media strategies for podcasts across both the factual and entertainment & comedy divisions. This role requires a blend of creativity, analytical skills, and a strong understanding of current social media trends.
Key Responsibilities
Content Creation and Planning (60%): Create a schedule of engaging visual content for Global’s original podcasts to help audiences discover our podcasts
Shoots (20%): Together with the podcast video team, work with presenters, producers and video editors to create visual content for our social media platforms.
Analysis (20%): Use analytics to provide feedback to relevant teams and improve output of content
What You’ll Love About This Role
1. Think Big: Work with one of UK’s biggest media companies and a podcast team that reaches 50 million listeners each month
2. Own It: Develop winning content ideas that drive engagement, channel growth and podcast loyalty
3. Keep it Simple: Join a team with a deep understanding and passion for digital content and building audience
4. Better Together: Collaborate with a dynamic and thriving team creating real impact in the podcast industry
What Success Looks Like
In your first few months, you’ll have:
Built strong relationships with podcast team, video team, and wider Global Player teams
Planned, created and scheduled engaging social posts for our podcasts, optimising content for various channels and developing a knack for what makes a post fly
Taken ownership over several podcast social channels, acting as the content manager for these channels
Embraced our workflows, ensuring smooth, efficient delivery of content
Thrived in a supportive, passionate team
What You’ll Need
A passion for podcasts and the podcasting community
Deep knowledge and passion for Formula 1
Can work all race weekends in the Formula 1 calendar
Proficiency in Photoshop to make eye-catching YouTube thumbnails and shareable Instagram graphics
Proficiency in Premiere Pro to edit high-performing short form video content from the longer form video episodes as well as original social content
Strong understanding of social media platforms, trends, and best practices. Priority platforms are Instagram, TikTok and YouTube.
Experience in community management and audience engagement
Excellent copywriting skills
Attention to detail: A meticulousness in ensuring every piece of content is of the highest standard
Flexibility & positivity: A can-do attitude to managing a busy schedule of social content and delivering top results to share with the team
Skills Required
- A passion for podcasts
- Deep knowledge and passion for Formula 1
- Proficiency in Photoshop
- Proficiency in Premiere Pro
- Strong understanding of social media platforms and trends
- Experience in community management
- Excellent copywriting skills
- Attention to detail
What We Do
The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold. Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers. Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities. On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.
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