WKRG-TV News 5, the Nexstar CBS television affiliate in Mobile/Pensacola, seeks a Digital Content Producer to join our news team.
The DCP authors accurate, engaging stories and posts that include text, photos, video, and graphics.
The DCP produces live streaming and prerecorded video segments and programs for websites, social media, apps, and serialized distribution.
Essential Duties and Responsibilities:
- Author strong copy and write powerful headlines
- Research and gather information to produce accurate, complete, fair stories
- Produce stories in various formats for web, social media, apps, & other distribution channels
- Produce live streaming video programs
- Ensure all content produced meets company and community standards
- Monitor social media accounts and respond to viewer questions and comments
- Meet or exceed KPIs
- Other projects and duties as assigned
Required & Preferred Capabilities:
- Strong awareness of news and current events
- Strong news judgment
- High journalistic integrity
- Meet deadlines
- Very strong communication skills
- Professional savvy and collegial demeanor when interacting with colleagues and the public
- Work well under pressure --- handle breaking news and last-minute changes with aplomb
- Strong, candid knowledge of self & capabilities and acts with urgency to learn and grow
- Bachelor’s degree in Journalism, Media, Creative Writing, English, or a related field, or an equivalent combination of education and work-related experience
- Flexibility to work a variety of assigned shifts
Technical Skills:
- Mastery of AP writing style to author stories on all platforms
- WordPress experience a big plus
- Adobe Premiere Pro capability preferred
- Open Broadcaster Software (OBS) experience a plus
- Experience with reading and interpreting digital and social media metrics a plus
- Fluency in English required
- Valid driver’s license and clean driving record required for hire and must be maintained
Physical Demands & Work Environment:
The Digital Content Producer must be able to stand, sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face-to-face discussions with individuals or groups, make decisions without supervision, make decisions that impact the results of co-workers, and occasionally work outdoors with various weather conditions and indoors in environmentally controlled conditions.
Must be able to lift, set up and operate equipment or items weighing up to 25 pounds.
EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled
Top Skills
What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.









