It’s fun to work in a company where people truly believe in what they are doing!
We are looking for a driven and detail-oriented Digital Content Producer to join our newsroom. This is a role that will blend digital content producing and assignment desk duties.
Responsibilities:
- Monitor and track news stories from various sources including government agencies, wire services, social media, and community organizations
- Coordinate logistics and support for news coverage, including field communication and resource planning
- Participate in daily editorial meetings; pitch and prioritize stories for both broadcast and digital
- Assist in developing and planning enterprise and day-of news content
- Edit video clips and write engaging stories for the web and other digital platforms
- Curate, package, and optimize content for website and social media to drive audience growth and engagement
- Use data tools such as Google Analytics, Chartbeat, and A/B headline testing to inform decisions and improve story performance
- Write compelling headlines, select impactful images, and improve thumbnails for maximum audience engagement
- Promote content across social media channels and support SEO best practices
- Collaborate closely with newsroom staff and contribute to cross-platform content distribution
- Monitor real-time traffic and audience trends to make fast, informed editorial decisions
Requirements & Skills:
- Bachelor’s degree in journalism, Communications, or related field—or equivalent experience
- Minimum 2 years of experience in a newsroom, digital content role, or similar fast-paced media environment
- Excellent news judgment and communication skills (written and oral)
- Strong headline-writing, copy-editing, and content packaging skills
- Familiarity with content management systems (CMS), social platforms, and analytics tools (e.g., Google Analytics, Chartbeat)
- Ability to multitask, meet deadlines, and adapt to rapidly changing priorities
- Fluency in English; knowledge of AP Style and SEO best practices
- Technical proficiency with MS Office; experience with HTML, CSS, Photoshop a plus
- Flexible availability including nights, weekends, and breaking news shifts
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What We Do
Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.
