Marketing & Design Coordinator

As Marketing & Design Coordinator, you’ll play a key role in bringing the WeconnectU brand to life across every touchpoint. From creating engaging content and coordinating campaigns to managing our social presence and supporting brand consistency, you’ll help grow our digital footprint within the property management industry.

This role combines creativity, coordination, and communication, requiring strong design sensibility, confident copywriting skills, and the ability to execute marketing initiatives that educate, engage, and build community around the WeconnectU ecosystem.

Marketing Coordination & Campaign Support

• Coordinate and execute marketing campaigns across digital platforms.
• Assist in planning and managing content calendars, launches, and promotional activities.
• Collaborate with Product, Sales, and Marketing teams to ensure aligned messaging and campaign delivery.
• Support lead generation and brand awareness initiatives through organic and paid marketing efforts.
• Maintain consistency across all brand touchpoints and marketing collateral.

Content Creation & Graphic Design

• Create visually engaging content for social media, product explainers, presentations, training materials, PDF’s/eBooks, website graphics, and educational resources.
• Translate complex product information into simple, user-friendly visual communication.
• Develop infographics, guides, and marketing assets that support client education and adoption.
• Maintain and evolve WeconnectU’s visual identity in line with brand guidelines.
• Assist with basic video editing and short-form content creation for digital platforms.

Copywriting & Brand Communication

• Write clear, engaging, and brand-aligned copy for social media, email campaigns, product communication, blogs, and marketing collateral.
• Create captions, scripts, headlines, micro-copy, and campaign messaging aligned with WeconnectU’s tone of voice.
• Simplify technical or product-related concepts into accessible, engaging content.
• Ensure all written communication maintains high editorial and brand standards.

Social Media & Community Engagement

• Plan, schedule, and manage content across WeconnectU’s social media platforms.
• Grow and engage an online community of property professionals and clients.
• Monitor comments, messages, and interactions to maintain a warm and client-focused brand presence.
• Track social media insights, trends, and analytics to improve content performance and engagement.
• Stay informed on industry developments, competitor activity, and digital marketing trends.

Skills & Requirements

• 3–5 years’ experience in a Marketing Coordinator, Content Marketing, or similar role.
• Strong understanding of digital marketing, social media management, and content creation.
• Experience with graphic design tools such as Adobe Creative Suite or CorelDraw.
• Strong copywriting and communication skills with attention to tone and detail.
• Typography skills.
• Experience coordinating campaigns and managing multiple projects simultaneously.
• Good understanding of social media algorithms and strategic content planning.
• Basic/Expert video editing skills (InDesign, Premiere Pro, or similar) (optional).
• Ability to translate product and technical information into engaging marketing content.
• Experience in tech, SaaS, B2B, or property-related industries is advantageous.
• Relevant qualification in Marketing, Communications, Graphic Design, Multimedia, or a related field.

Personal Attributes

• Creative and proactive with a strong eye for detail.
• Organised, reliable, and comfortable managing deadlines and multiple priorities.
• Strong communicator with excellent writing and coordination skills.
• Tech-savvy and eager to learn product workflows and systems.
• Collaborative team player who thrives in a fast-paced environment.
• Passionate about building meaningful brand experiences and community engagement.

How You Live Our Values

People

You create content and campaigns with empathy and understanding, ensuring communication is engaging, accessible, and valuable to our audience.

Client-Centric

You focus on delivering meaningful marketing that educates, informs, and supports property professionals throughout their journey with WeconnectU.

Excellence

You uphold high standards across all marketing activities, ensuring quality, consistency, and professionalism in every detail.

Ownership

You take initiative and manage projects confidently from planning through to execution.

Innovation

You bring fresh ideas, creative thinking, and digital marketing trends into how we engage and grow our community.