Digital Channel Execution Consultant - Data Digital and Global Marketing

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. Responsible Growth is how we run our company and how we deliver for our clients, teammates, communities and shareholders every day. 

One of the keys to driving Responsible Growth is being a great place to work for our teammates around the world. We’re devoted to being a diverse and inclusive workplace for everyone. We hire individuals with a broad range of backgrounds and experiences and invest heavily in our teammates and their families by offering competitive benefits to support their physical, emotional, and financial well-being. 

Bank of America believes both in the importance of working together and offering flexibility to our employees. We use a multi-faceted approach for flexibility, depending on the various roles in our organization. 

Working at Bank of America will give you a great career with opportunities to learn, grow and make an impact, along with the power to make a difference. Join us!

Role Description: 
Bank of America is seeking a Digital Channel Consultant for our award-winning digital banking 31 million mobile users. The Digital Channel Consultant will be responsible for developing and delivering campaigns in CMS to align with a set of requirements, measuring and reporting on campaign performance, providing operational support of highly visible onsite and mobile marketing campaigns, via our workflow management tool, as well as provide leadership performance updates by channel, highlighting insights and key learnings with business partners and across our Digital Marketing team. Candidate will support various lines of business, monitoring and optimization of marketing campaigns on BankofAmerica.com, within online banking and the mobile app. Candidate should be proficient in HTML and CSS and possess organizational, project management, relationship management, and QA skills. The ideal candidate should have a strong understanding of web standards and the ability to translate design concepts into clean, efficient code.

Required Qualifications:

• 5+ Years of professional development experience in HTML and CSS 

• Strong attention to detail and design aesthetics 

• Strong project management skills 

• Demonstrated success in executing complex, detailed tasks quickly and accurately 

• Ability to work independently, as well as with a team, in a fast-paced environment while consistently meeting deadlines 

• Must have excellent organizational skills and ability to multi-task efficiently 

• Ability to communicate clearly, effectively, and concisely 

• Proactive, self-starter who shows initiative and ability to drive results 

• Process and systems knowledge used for marketing asset execution 

• Intermediate to advanced Excel and PowerPoint skills required 

• Develop presentation materials 

• Excellent time-management skills 

• Must be detail-oriented

Desired Qualifications:

• Familiarity with the Helix library for front-end development 

• CSS Animation and Transitions for interactive UI elements 

• Experience working with a CMS platform 

• Understanding of Chrome developer tools and extensions for debugging, troubleshooting targeting, tracking and page tags. 

• Understanding of basic UI/UX principles 

• Adobe Target, Adobe Analytics, Adobe Experience Manager (AEM), Adobe Audience Manager (DMP), Adobe Photoshop knowledge and experience preferred. 

• Knowledge of Adobe Experience Platform (AEP) 

• Experience in Workflow Management Tool (JIRA or other) 

• Experience with mobile marketing 

• Experience in the financial industry 

• eCommerce, digital, onsite, interactive media background 

• QA testing and validation experience 

• Content management system experience 

• Optimization within eCommerce or digital marketing 

Minimum Education Requirement: High School Diploma / GED / Secondary School or equivalent

Shift:

1st shift (United States of America)

Hours Per Week: 

40

Pay Transparency details

US - NY - New York - 114 W 47TH ST (NY8114)

Pay and benefits information

Pay range$92,000.00 - $119,900.00 annualized salary, offers to be determined based on experience, education and skill set.

Discretionary incentive eligible

This role is eligible to participate in the annual discretionary plan. Employees are eligible for an annual discretionary award based on their overall individual performance results and behaviors, the performance and contributions of their line of business and/or group; and the overall success of the Company.

Benefits

This role is currently benefits eligible. We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.