S M Software Solutions Inc
Digital and Social Media Marketing Manager - Mid Level
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The Role
Job Title: Digital and Marketing Manager
Office location: North York, ON (Onsite)
Duration: Full-time
Reports to: Director of Marketing / VP, Business Development
Industry: Hospitality, Real Estate, and Development
Experience Level: Mid–Senior Level
Description
Office location: North York, ON (Onsite)
Duration: Full-time
Reports to: Director of Marketing / VP, Business Development
Industry: Hospitality, Real Estate, and Development
Experience Level: Mid–Senior Level
Description
- One of the leading players in the hospitality and real estate industry, known for building high-quality developments and managing top-tier hotel properties. They are seeking an innovative and results-driven Digital and Marketing Manager to lead their digital strategy and drive impactful marketing initiatives across our portfolio.
- This strategic role requires hands-on expertise in digital marketing tools, data-driven decision-making, and a deep understanding of hospitality marketing trends.
- Apply now to be part of a team shaping the future of hospitality and real estate.
- Strategy & Execution
- Develop and implement integrated digital marketing campaigns (SEO, SEM, social media, display ads, email, content marketing).
- Lead brand-building initiatives across all properties and platforms.
- Manage and optimize marketing budgets to maximize ROI.
- Oversee content creation for websites, blogs, social media, and promotional materials.
- Ensure consistency in brand voice and visual identity across all channels.
- Track KPIs (e.g., conversion rates, traffic, campaign performance) and provide regular reports with insights and recommendations.
- Use tools like Google Analytics, Meta Ads Manager, and CRM platforms to optimize engagement.
- Lead a team of marketing coordinators, graphic designers, and digital specialists.
- Manage relationships with external agencies, freelancers, and influencers.
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field; MBA is a plus.
- 5–8 years of marketing experience, with at least 3 years in a digital marketing leadership role.
- Experience in hospitality, real estate, or multi-location businesses preferred.
- Proficiency in digital marketing platforms (Google Ads, Meta, Mailchimp, HubSpot, etc.).
- Strong project management and team leadership skills.
- Knowledge of website CMS (e.g., WordPress) and graphic tools (e.g., Canva, Adobe Creative Suite).
- Results-oriented with a strong commercial mindset.
- Creative thinker with attention to detail.
- Exceptional communication and interpersonal skills.
- Agile and adaptable in a fast-paced, dynamic environment.
- Competitive salary + performance bonus
- Health, dental, and vision insurance
- Travel discounts at affiliated hotel properties
- Career development and growth opportunities
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The Company
What We Do
SMSS Inc. is the best solution company specialized in providing Information Technology and Management Consulting. We provide value for money to our clients by delivering the best quality technical services and solutions at reasonable rates. We also provide the best working environment for our staff and consultants. It is a growing IT services provider having wide array of solutions from Business Strategy Analysis to implementation and execution of Information Technology as well as management aspects of a business entity.
