The Role
Develop and execute digital growth strategies across paid media, content, social media, email marketing, and automation. Manage campaigns on Meta, Google, LinkedIn, and TikTok; create editorial calendars and marketing assets; analyze performance data and optimize ROI. Build online communities, generate qualified leads, conduct market and competitor research, segment audiences, and collaborate with design, media, and communications teams to support business growth.
Summary Generated by Built In
Summary
We are seeking a dynamic and analytical Growth Marketing Associate with 0-2 years of experience to spearhead our digital marketing initiatives. This pivotal role is dedicated to crafting and executing comprehensive strategies that elevate brand visibility, attract high-caliber leads, and accelerate conversion rates. The successful candidate will leverage paid media, compelling content creation, and data-driven growth tactics to achieve organizational objectives and foster sustainable business expansion.
Responsibilities
- Formulate and deploy digital marketing roadmaps that directly support the company's strategic goals.
- Orchestrate, launch, and refine paid advertising initiatives across major platforms including Meta, Google, LinkedIn, and TikTok.
- Design and curate captivating content for social channels, corporate websites, email newsletters, and broader marketing collateral.
- Construct monthly editorial calendars and supervise the end-to-end content production lifecycle.
- Track campaign metrics, interpret performance data, and deliver strategic recommendations to maximize return on investment.
- Cultivate and expand online communities by managing social media presence and executing targeted engagement strategies.
- Partner with design, media, and communications departments to produce top-tier marketing assets.
- Drive the generation of qualified leads for training programs, events, products, and services.
- Execute email marketing sequences and marketing automation workflows.
- Perform market research, analyze competitor activities, and segment audiences to uncover new growth avenues.
Skills Required
- 0-2 years of experience
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The Company
What We Do
Jobberman is Nigeria's leading career development and recruitment solutions company, focusing on connecting qualified job seekers with verified employers. Headquartered in Lagos, Nigeria, the company operates as an online job marketplace and career portal. It provides comprehensive online career development support, training services, and personalized HR solutions designed to empower job seekers and assist employers in finding the right talent.
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