Digital and Campaigns Specialist

About us

At Davy, it’s the unique talents of all our people that have been the foundations of our success for 100 years. As we continue to grow, so do you. Because you are not just part of our team – you are a key player in shaping our future.

At Davy, you are the difference. 

Established in 1926, the Davy Group sits at the heart of wealth and capital in Ireland, providing a broad range of services to high-net-worth individuals, self-directed investors, small-to-medium enterprises, credit unions, corporations, and domestic & international institutional investors.

Our culture is shaped around three values, which are at the heart of everything we do: client success, one Davy, and building a proud legacy. Sharing the same goals, we work together to deliver exceptional outcomes for our clients. As part of a team of over 900, you will be encouraged to learn and to grow, both professionally and personally.

About the role

An exciting opportunity has opened up in the Marketing Team. In the role, the successful candidate will:

Digital Campaigns

• Plan, execute and optimise digital campaigns across paid social, search and display with the digital team
• Support full‑funnel activity, balancing awareness‑led and acquisition‑focused campaigns
• Strong understanding of PPC and digital advertising, with proven experience optimising campaigns, including targeting, budget control and performance optimisation
• Manage and control campaign planning and content calendars
• Track spend and performance to ensure efficient use of budget and strong ROI
• Work with internal teams or external agencies on creative assets, messaging and landing pages
• Work with the digital team to better align campaigns with SEO and GEO strategy
• Report on campaign effectiveness 

Social Media (Primary Focus: LinkedIn)

• Manage and optimise LinkedIn presence, including organic and paid activity
• Plan and deliver LinkedIn content and campaigns aligned to brand awareness and acquisition objectives
• Execute LinkedIn campaigns end‑to‑end (targeting, creatives, budgets, optimisation and reporting)
• Apply platform best practice and performance insights to continuously improve results

Marketing Communications

• Deliver marketing communications activity across digital channels
• Develop and adapt campaign messaging for different audiences and objectives
• Ensure consistent tone of voice and brand application across all outputs
• Familiarity of working with Canva

Analytics & Reporting

• Use web analytics dashboards to track traffic, user behaviour and conversions
• Monitor campaign performance and produce clear, insight‑driven reports
• Translate performance data into practical recommendations and optimisation

About you

• 4–5 years’ experience in digital marketing and marketing communications
• Strong hands‑on experience with LinkedIn (organic and paid)
• Solid working knowledge of web analytics tools (such as Google Analytics)
• Experience delivering digital campaigns with brand awareness and acquisition goals
• Good understanding of marketing communications principles and audience‑led messaging
• Strong copywriting and content editing skills
• Confident working independently and managing multiple campaigns
• Knowledge of SEO and landing‑page optimisation

• Experience in B2B, professional services or regulated environments (desirable/nice to have)
• Familiarity with CRM , campaign and/or marketing automation platforms (desirable/nice to have)
• Experience working with external agencies (desirable/nice to have)

What we offer

At Davy, our people are our biggest investment. In today’s fast-moving world, we know it’s important to feel secure and empowered. That’s why Davy benefits support you through all of life’s stages, offering health and wellness, flexible working options, flexible benefits allowance, learning and development opportunities, through to assisted retirement planning. 

Health and Wellbeing

Psychological safety, emotional wellbeing and support are a priority at Davy. We offer a comprehensive Employee Assistance Programme (EAP) and mental health first aid. Our Sports & Social teams promote physical wellbeing and social connection.

Reward and Recognition

We offer a competitive remuneration package to include salary, bonus, pension and a host of additional benefits to protect you and your family when it matters most.

Growth and Development

Our award-winning L&D function supports you and your growth at Davy. We offer a comprehensive range of professional and personal development opportunities. Our culture supports learning, and we encourage you to explore more at Davy.

Positive Workplace

Our workplace is inclusive, diverse, and offers everyone a sense of belonging. We are flexible and continue to support a hybrid working model. You will get to be your best at Davy.

Values and Culture

Exceptional client outcomes delivered by a world class team, underpinned by our core Davy values – One Team, Client Success, and Proud Legacy. 

Important Information

Davy is an equal opportunities employer, committed to fostering an inclusive and diverse workplace. We value diversity in both background and experience, and even if you don’t meet all of the requirements outlined in the job description, we still encourage you to apply. We review all applications received. As part of our commitment to creating an accessible environment, we want to ensure that everyone has an equal opportunity to participate in the interview process. If you require any reasonable accommodations, please let us know, and we will do our best to make the necessary arrangements.

Appointment to this role is subject to the candidate's eligibility to work in Ireland.

Where agency assistance is required, our Recruitment Team will engage directly with suppliers. Unsolicited CVs / profiles supplied to us by recruitment agencies will not be accepted for this role.

Davy Group is a member of the Bank of Ireland Group.