Digital Analytics - Vice President

Job Description
We are reimagining the future of work at JPMorgan Chase and building digital products that fundamentally change the way our employees interact with the firm. From engaging with content and building community, to accessing essential services, information, and tools - we are redefining what it means to work in the modern workplace. Our employee digital products are at the center of every employee's day and we're expanding our team focused on the digital employee experience.
As a Digital Analytics Lead in our Digital Employee Experience team, you will play a pivotal role in shaping and leading data strategies that align with the product development initiatives, with a focus on mobile products. Reporting to the Head of Employee Experience Analytics, this individual is responsible for analyzing mobile app data while governing digital data collection frameworks, driving data-informed decisions, and delivering actionable insights to enhance app performance and user engagement.
Job responsibilities

• Lead and set the vision for mobile app analytics, develop strategies that enhance data collection, analysis and insight generation across all mobile platforms.
• Comprehensive knowledge of mobile app analytics implementation including mobile SDK, with proven success in tracking user behaviors, engagement, retention and conversions.
• Extensive experience in mobile app performance optimization, including the implementation and analysis of in-app events, push notification, and cross-platform tracking to drive app engagement and optimize user journey
• Establish KPIs that align with business objectives, use analytics to provide strategic guidance on mobile app feature development, product enhancements, and personalization efforts.
• Craft and present compelling data-driven stories to influence product development and strategic decisions, ensuring all stakeholders understand the impact of data on product performance.
• Collaborate effectively with Digital Product Owners on the product roadmap feature scoping, and enhancements to ensure data-driven decisions shape user experience and produce functionality.
• Translate business goals into detailed technical specifications for the engineering team, define acceptance criteria, and ensure accurate analytics implementation through rigorous data governance and hygiene practice.
• Support the optimization and implementation of digital analytics frameworks using advanced tag management systems such as Adobe Launch, Google Tag Manager, or Tealium to improve data collection accuracy and functionality.
• Stay ahead of industry trends, emerging technologies, and best practices in mobile app analytics. Identify opportunities for implementing cutting-edge tools and methodologies.

Required qualifications, capabilities, and skills

• Minimum 7 years of experience or equivalent expertise in product analytics or general digital analytics.
• Proficient in digital analytics tools such as Adobe Analytics, Amplitude, Mixpanel, Firebase Analytics or Google Analytics, with a strong preference for Adobe Analytics expertise.
• Experienced in using tag management systems like Adobe Launch, Google Tag Manager, or Tealium, essential for effective data collection and reporting frameworks.
• Demonstrable skills in SQL, R, Python, or similar tools for data analysis, critical for driving insights and optimizing product strategies.
• An excellent storyteller, adept at transforming complex data into compelling insights; this role demands more than reporting - its about weaving data into narratives that drive strategic decisions.

Preferred qualifications, capabilities, and skills

• Experience in Adobe Customer Journey Analytics (CJA) is a plus.
• Proven track record in product analytics within a technologically sophisticated environment, demonstrating the ability to lead analytics teams and influence product strategies.
• Advance knowledge in creating and managing insightful, actionable dashboards and reports using business intelligence tools, enhancing decision-making and performance monitoring.
• Excellent organization skills, capable of handling multiple concurrent projects in a dynamic setting, and leading teams towards achieving digital excellence.

About Us
JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans
About the Team
Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we're setting our businesses, clients, customers and employees up for success.
Human Resources plays a critical role in driving the employee experience, shaping the firm's culture and building a diverse and inclusive workforce. We are a strategic partner to the business - working with leaders across the firm to hire, develop and retain the best people and help meet business goals. Together, we foster a work environment in which our people are supported, feel like they belong and are able to make an impact through their work. We develop and deliver a suite of products and services that help make JPMorgan Chase an employer of choice and drive our business forward.