Digital Analytics Specialist

Posted 9 Days Ago
Be an Early Applicant
Macquarie Island, Tasmania
3-5 Years Experience
Healthtech • Pharmaceutical • Manufacturing
The Role
Seeking a Specialist, Digital Analytics to drive digital marketing performance and user engagement. Responsibilities include maintaining and enhancing digital analytics framework, developing reports, visualizing performance metrics, and ensuring data privacy compliance. Collaborate with cross-functional teams to optimize digital campaigns.
Summary Generated by Built In

Cochlear is the global market leader in implant hearing solutions. Cochlear's mission is to help people hear and be heard. Around the world, more people chose a Cochlear-branded hearing implant system than any other. A Cochlear Implant is an electronic device that is surgically implanted under the skin near the ear that restores hearing to those who suffer from severe hearing loss. It’s an incredible piece of engineering and the only product in the world that restores a sense through technology. Imagine using your experience to help people around the world to hear again. We can offer a unique opportunity to join Cochlear, an iconic Australian company, leading the world in implantable hearing solutions. Our mission is to help more people to hear.

The Opportunity

Are you passionate about leveraging data to drive digital marketing performance and user engagement? Cochlear, a global leader in implantable hearing solutions, is seeking a Specialist, Digital Analytics to join our Marketing Technology and Analytics team. Based in our Macquarie University Campus office, you will play a pivotal role in tracking and analyzing digital campaigns and experiences across various channels. Your insights will help optimize Cochlear's digital marketing campaigns and user engagement on our owned

digital experiences.

Responsibilities Include:

You will be responsible for maintaining and enhancing Cochlear's digital analytics framework, developing reports, visualizing performance metrics, and ensuring compliance with data privacy and IT security standards. This role involves working with tools such as Google Analytics, Google Tag Manager, Google Campaign Manager, and Looker to manage and extend digital tracking infrastructure across Cochlear’s online properties. You will collaborate closely with cross-functional teams, including product and consumer marketing, digital marketing, user experience, marketing automation, IT/web development, privacy, legal, quality, and external advertising agencies.

Key Responsibilities:

  • Maintain and enhance Cochlear’s digital analytics framework and reporting infrastructure.
  • Develop and visualize performance metrics to drive optimization of digital marketing campaigns and user engagement.
  • Ensure compliance with data privacy and IT security standards across digital marketing and analytics activities.
  • Manage and extend digital tracking infrastructure using tools like Google Analytics, Google Tag Manager, Google Campaign Manager, and Looker.
  • Collaborate with cross-functional teams, including product and consumer marketing, digital marketing, user experience, IT/web development, and external agencies, to support digital analytics needs.

About You

As Cochlear continues to grow, we are looking for people who share our passion for data-driven digital marketing excellence. To excel in this role, you will bring:

Minimum Requirements:

  • Bachelor’s degree in Marketing, Business, Quantitative Analytics, or a relevant discipline.
  • 3-4 years digital experience within a digital business, ecommerce, digital start up, agency or client side - within digital analytics team
  • Extensive knowledge and experience in GA4 suite – Google Analytics, Tag Manager, Looker, A/B testing tools
  • Strong analytical skills with a high degree of proficiency in data analysis, strong attention to detail, and ability to draw data-driven insights and recommendations.
  • Knowledge of HTML, JavaScript, and web technologies needed to troubleshoot analytics implementation.
  • Ability to work effectively both independently and as a member of a global, cross-functional team.
  • Ability to navigate and problem-solve complex requirements with a consultative mindset.
  • Experience with visualizations and storytelling methods to create dashboards and data analytics reports.

Development Value of this Role

This role provides the opportunity to work in a global context, gaining exposure to digital marketing strategies across multiple regions. You'll have the chance to build strong relationships across the organization, work on high-impact digital analytics projects, and contribute to Cochlear's growth by optimizing digital marketing and user engagement efforts.

Cochlear’s mission is to help people hear and be heard. As the global leader in implantable hearing solutions, Cochlear is dedicated to helping people with moderate to profound hearing loss experience a life full of hearing. We aim to give people the best lifelong hearing experience and access to innovative future technologies. We collaborate with the industry’s best clinical, research and support networks. That’s why more people choose Cochlear than any other hearing implant company. Learn and grow with us as we tackle the most complex challenges in helping more people to hear and experience life’s opportunities.

If you feel that you have the skills and experience to be successful in this role and take on new challenges to build your career with Cochlear, please start your application by clicking the apply button below.

#CochlearCareers

How we recognise your contribution

We want Cochlear to be a place where our people truly enjoy coming to work. Through our internal programs and employee benefits, we aim to create an environment where our people will feel value and supported. Whether your focus is on continuous learning, professional development or simply finding an environment which enables you to thrive whilst balancing family or personal life commitments, then we have several programs in place to support you.

For more information about Life at Cochlear, visit www.cochlearcareers.com

At Cochlear we value and welcome the unique contributions, perspectives, experiences, and backgrounds of our employees and aim to build a culture that celebrates and leverages these differences, creating a sense of belonging and enabling our people to realise their full potential. We offer flexible working arrangements, and we understand flexibility is not the same for everyone. We're open to a conversation about what flexibility means for you.

Top Skills

Google Analytics
Google Tag Manager
HTML
JavaScript
Looker
The Company
England
4,464 Employees
On-site Workplace
Year Founded: 1981

What We Do

Hear now. And always

As the global leader in implantable hearing solutions, at Cochlear (ASX: COH) we are committed to our mission to help people hear and be heard. Our story started more than four decades ago when Professor Graeme Clark pioneered the world's first multi-channel cochlear implant and created an entirely new treatment for hearing loss.

Since our formation in 1981, we continue Professor Clark’s work to help people with moderate to profound hearing loss experience a life full of hearing.

We have provided more than 650,000 implantable devices. Each recipient helps form a global community of millions, through families, friends, colleagues, teachers and more. And they’re not just connected to their own community — each shares a link with each other and to Professor Clark’s childhood desire to help people hear.

We aim to give people the best lifelong hearing experience and access to innovative future technologies. We understand the privilege of connecting people to a life lived with hearing. And we listen, respond and move with the times – to continue to bring hearing within reach of all those who need it.

That's how we live our mission every day. Our global workforce of more than 4,000 people shares a collective determination to give more people the opportunity to enjoy a life of hearing.

Cochlear’s global headquarters are on the campus of Macquarie University in Sydney, Australia with regional headquarters in Asia Pacific, Europe and the Americas. Through our offices in over 180 countries we help people of all ages to hear.

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