Digital Analyst, Media

Posted Yesterday
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Cedar Knolls, NJ, USA
In-Office
Senior level
AdTech • Marketing Tech • Analytics
The Role
Analyze paid media performance across Display, Search, and Social channels; extract and interpret data from CM360, SA360, GA4, and Meta Ads; build dashboards in Looker Studio and Tableau; manipulate large datasets using SQL and Excel; monitor ROI and campaign performance; and develop scalable reporting tools that turn data into actionable insights.
Summary Generated by Built In

Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It’s that curiosity that’s at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we’ve reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate.

Objectives of this role:

The Activation Analytics team oversees our media-based analytics programs and omnichannel campaigns, defining reporting programs that define key business outcomes, objectives and key performance indicators (KPIs). The team develops the tracking infrastructure and creates data-informed narratives that can apply to real-world business opportunities and challenges.

We are looking for a Digital Analyst to join our team in support of one of our largest media clients. This is an internal-facing support role focused on paid media performance analysis across Display, Search, and Social channels. The right candidate is technically sharp, proactively curious, and confident in a fast-moving environment.
Duties and Responsibilities
In this role, you will analyze performance data across paid media channels — Display, Search, and Social — with a deep understanding of how each platform operates and where to pull meaningful data. You will work with CM360, SA360, GA4 and Social Partners as primary platforms, and build out dashboards and reporting views in Looker Studio and Tableau to give the broader team easier, faster access to performance insights. You will manipulate and structure large data sets using SQL and Excel to surface the analysis the team needs, help monitor campaign performance with a focus on ROI and measurable results, and develop scalable tools and reporting frameworks that streamline how the team accesses and interprets data.
Requirements
  • 4–6 years of experience in media analytics or a related digital analytics role
  • Agency experience strongly preferred; candidates from other industries will be considered
  • Hands-on experience with CM360, SA360, GA4 and Meta Ads, including pulling and interpreting platform data
  • Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
  • Strong SQL skills and advanced Excel ability — required
  • Python or R experience is a plus, but not required
  • Ability to translate data into clear, actionable insights and confidently explain your rationale to media and account stakeholders
  • Proactive self-starter who can identify what the team needs before being asked
  • Comfortable working in a fast-paced agency environment and taking ownership across multiple workstreams

Skills Required

  • 4-6 years of experience in media analytics or a related digital analytics role
  • Hands-on experience with CM360, SA360, GA4, and Meta Ads, including pulling and interpreting platform data
  • Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
  • Strong SQL skills
  • Advanced Excel ability
  • Ability to translate data into clear, actionable insights and explain rationale to stakeholders
  • Proactive self-starter able to anticipate team needs
  • Comfort working in a fast-paced agency environment and owning multiple workstreams
  • Agency experience
  • Python or R experience
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The Company
HQ: Saratoga Springs, NY
400 Employees
Year Founded: 2008

What We Do

Fingerpaint is a marketing and advertising company that offers marketing, web design, and advertising services. Reset your expectations of a health and wellness firm. Independent by design and built on a foundation of empathy, Fingerpaint is biopharma's commercialization partner for analytics-enabled integrated solutions. At its core is an award-winning global team of more than 580 people who are committed to creating and executing meaningful brand experiences for healthcare providers, care partners, and patients. Fingerpaint was founded in 2008 on a radically simple ideal: Put people first. Thirteen years later, it continues to pay off. Our people-first philosophy attracts top talent and gives them a space to thrive. Our strict no-titles, no-offices, no-egos structure creates an environment in which collaboration and creativity happen naturally. This level playing field lets us learn more from one another, integrate our services and teams better, and, ultimately, create work that solves our clients’ most complex marketing challenges. Learn how we never paint by number at fingerpaint.com.

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