Digital Account Manager, Lyft Media

Posted 13 Days Ago
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Los Angeles, CA
Mid level
Transportation
The Role
As a Digital Account Manager at Lyft Media, you'll support the sales team in managing advertising campaigns, handling pre and post-sales activities, optimizing ad campaigns, coordinating with cross-functional teams, and owning various projects. Your role requires excellent communication, organization, and analytical skills to ensure campaign success.
Summary Generated by Built In

At Lyft, our purpose is to serve and connect. To do this, we start with our own community by creating an open, inclusive, and diverse organization.

Lyft Media’s vision is to build the largest transportation media network. We leverage media to elevate the transportation experience for our users while building an exciting and sustainable advertising business. Our assets include Lyft in-app sponsorship opportunities, the largest bikeshare network in the country, and in-car entertainment screens. Our work is fun, challenging, and rewarding and we are looking for a customer-focused team member passionate about solving problems, delighting our agency partners, and winning new business.

As a Digital Account Manager at Lyft Media you will play a critical role in partnering with our internal sales team to achieve its goals. You will be a true team player providing cross-functional support for pre &  post-sales activities and management and optimization of advertisement campaigns. You will develop, evaluate, and improve processes and tools in order to improve day-to-day operations and efficiencies for our sales team. We are looking for individuals who love solving interesting problems, are highly adaptable, and care deeply about customer satisfaction.

Responsibilities:

  • Pre-sales planning: Support sales team in RFP fulfillment and inventory management (including forecasting ad inventory against goals)
  • Post-sales execution: Lead key client success processes including smooth contract execution, creative services support, campaign reporting, and Proof of Performance (PoP) reporting
  • Cross-functional liaison: Coordinate with our legal, finance, accounting, tech, and other Lyft teams to ensure all external and internal needs are adequately met
  • Ad campaign trafficking and optimization: Proactively manage Lyft Media direct ad campaigns via our ad-server, including proper set-up, scheduling, daily pacing and complete delivery based on Insertion Order parameters
  • Billing: Coordinate with Lyft Billing at the end of each billing cycle on campaign totals and ensure POs are generated and invoices are delivered to our advertising partners
  • Project ownership: Own ad-hoc projects end-to-end as the primary driver and ensure they’re completed within budget and scope constraints

Experience:

  • BA/BS degree and 3+ years of experience in digital advertising sales or campaign management
  • Exceptional communication, interpersonal, and organizational skills
  • Exhibits outstanding attention to detail
  • Excels at multitasking and thrives under pressure
  • Demonstrates critical and strategic thinking abilities
  • Consistently self-motivated and proactive
  • Strong interest and understanding of technology
  • Excellent analytical skills with a passion for data-driven solutions, enabling top-tier recommendations for sales teams and clients
  • Proficient in Google Sheets and related tools for creating ad pacing trackers and internal workbooks
  • Hands-on experience with ad serving solutions, ensuring precise campaign setup, delivery, and reporting
  • Adept at leading projects with minimal direction or oversight

Benefits:

  • Great medical, dental, and vision insurance options with additional programs available when enrolled
  • Mental health benefits
  • Family building benefits
  • Child care and pet benefits
  • 401(k) plan to help save for your future
  • In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
  • 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
  • Subsidized commuter benefits
  • Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Lyft is an equal opportunity employer committed to an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.

This role is fully remote in Los Angeles, candidates for this role must be based in the Los Angeles metro area. #Remote

The expected base pay range for this position in the Los Angeles area is $77,600 - $97,000. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Range is not inclusive of potential equity offering, bonus or benefits. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.

Top Skills

Ad Serving Solutions
Campaign Management
Digital Advertising
Google Sheets
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The Company
HQ: San Francisco, CA
22,282 Employees
On-site Workplace

What We Do

Lyft was founded in 2012 by Logan Green and John Zimmer to improve people’s lives with the world’s best transportation, and is available to approximately 95 percent of the United States population as well as select cities in Canada. Lyft is committed to effecting positive change for our cities by offsetting carbon emissions from all rides, and by promoting transportation equity through shared rides, bikeshare systems, electric scooters, and public transit partnerships.

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