DGM - IIR (B2B)

Posted Yesterday
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Jeddah, SAU
In-Office
Expert/Leader
Automotive • Manufacturing
The Role
Lead and grow Nissan's B2B broker (IIR) channel in Saudi Arabia by defining strategy, managing broker partnerships, driving volume and profitability, overseeing pricing and incentives, ensuring compliance, coordinating launches and campaigns, preparing performance reporting, and leading the broker sales team.
Summary Generated by Built In

At Nissan, we're not just building cars, we're revolutionizing mobility. We believe that every individual possesses a unique set of skills and passions that can be harnessed to drive innovation and shape the future of the automotive industry. Our global impact is fueled by dedicated minds, crafting and delivering innovation since 1933. For over 90 years, our core belief in doing what others don't, has driven innovation and excitement for our customers, shaping Nissan into the business it is today. We are not just a company - we're a movement, pushing boundaries and embracing the spirit of "Defy Ordinary".

We are now looking for a Deputy General Manager IIR (Identified Independent Retailers), to join Nissan in Saudi Arabia. In this role, you will be responsible to lead and grow Nissan’s B2B broker channel (IIR's), driving sustainable volume, revenue, and profitability through effective broker network management, pricing governance, incentive programs, and strong cross functional coordination, while ensuring compliance with Nissan policies and brand standards.

Mission & Main Objectives:

Broker Channel Strategy & Growth

  • Define and execute the B2B broker channel strategy aligned with Nissan’s commercial objectives.
  • Identify and develop new broker partnerships to expand market reach and volume contribution.
  • Optimize channel mix to balance volume growth, profitability, and brand protection.
  • Channel Growth Rate
  • VME Spend Trends
  • Network Expansion KPIs

Sales Performance Management

  • Own broker channel KPIs includes volume, revenue, margin, and program effectiveness.
  • Monitor daily, monthly, and annual performance versus targets and implement corrective actions.
  • Support brokers in closing large and complex B2B deals.
  • Monthly sales volume
  • Model Mix
  • Grade Mix
  • Regional Performance

Pricing, Incentives & Governance

  • Lead broker pricing strategy, discount controls, and deal approvals in line with governance.
  • Design, launch, and manage broker incentive and rebate programs to drive performance.
  • Ensure transparency and compliance with Nissan sales policies and code of conduct.

IIR Network Management

  • Oversee broker onboarding, contracts, performance reviews, and compliance audits.
  • Build long‑term, trust‑based partnerships with key brokers.
  • Address channel conflicts, operational issues, and escalation cases effectively.
  • Active IIRs
  • Working Capital FC

Product & Program Execution

  • Ensure broker channel readiness for new model launches (pricing, volumes, communication).
  • Manage special campaigns, bulk deals, and tactical programs through brokers.
  • Coordinate test drives, activations, and joint initiatives with Marketing and dealers.

Reporting & Market Intelligence

  • Prepare performance dashboards, business reviews, and executive presentations.
  • Track competitor broker activity, market trends, and pricing gaps.
  • Provide insights and recommendations to senior management.

Stakeholder Coordination & Team Leadership

  • Act as the main interface between brokers and internal stakeholders (Sales Ops, Finance, SCM, Legal, Marketing, Dealer Network).
  • Align supply allocation and stock planning with broker demand forecasts.
  • Lead and develop the broker sales team, setting clear objectives and performance standards.
  • Promote a culture of accountability, collaboration, and continuous improvement aligned with The Nissan Way.

Main Tasks and Responsibilities:

  • Bachelor’s degree in business, Marketing, or related field.
  • 10+ years’ experience in automotive sales, with strong exposure to B2B or broker channels.
  • Proven experience in channel management, incentive programs, and commercial negotiations.
  • Strong understanding of the Saudi automotive B2B market.
  • Excellent communication skills in English and Arabic required.

At Nissan, we believe that the differences among us - differences in race, gender, age, mindset, religion, people with disabilities and much more - make us stronger and equip us to better serve our customers and communities. We are committed to creating positive change that ensures transparency and inclusivity throughout the career journey, in order to build teams that create a sense of belonging for all members.

Saudi Arabia

Skills Required

  • Bachelor's degree in Business, Marketing, or related field
  • 10+ years' experience in automotive sales with strong exposure to B2B or broker channels
  • Proven experience in channel management, incentive programs, and commercial negotiations
  • Strong understanding of the Saudi automotive B2B market
  • Excellent communication skills in English and Arabic
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The Company
0 Employees

What We Do

Nissan is a global automotive manufacturer that designs, produces, and sells a wide range of vehicles, including cars, trucks, and SUVs, and is a key member of the Renault-Nissan-Mitsubishi Alliance.

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