The Role
The Developer Marketing Manager executes regional marketing strategies to increase awareness and adoption of Xsolla's products among game developers, coordinating campaigns and community events.
Summary Generated by Built In
ABOUT US
At Xsolla, we believe that great games begin as ideas, driven by the curiosity, dedication, and grit of creators around the world. Our mission is to empower these visionaries by providing the support and resources they need to bring their games to life. We are committed to leveling the playing field, ensuring that every creator has the opportunity to share their passion with the world.
Headquartered in Los Angeles, with offices in Berlin, Seoul, and beyond, we partner with industry leaders like Valve, Twitch, and Ubisoft to clear the paths for innovation in gaming. Our global reach spans over 200 geographies, offering more than 700 payment methods in 130+ currencies.
Longevity Opportunity Vision Enjoy the game!
The Developer Marketing Manager executes regional developer marketing strategies to build awareness, drive adoption, and foster engagement with Xsolla’s products among game developers. This role combines regional market expertise, campaign management skills, and developer community understanding to deliver impactful marketing programs that convert interest into integrations.
Working closely with Developer Evangelists, the Development Experience Director, and the global Developer Marketing Director, you will ensure that Xsolla’s voice and presence resonate in the most relevant events, channels, and communities in your region.
RESPONSIBILITIES
- Implement the global Developer Marketing strategy in your assigned region, tailoring campaigns to local developer audiences and market trends.
- Manage and execute regional developer marketing initiatives, including event participation, online campaigns, and community programs.
- Partner with regional Developer Evangelists to promote lighthouse integration cases and success stories.
- Coordinate Xsolla’s participation in major regional developer conferences and events .
- Manage event logistics, marketing materials, speaker submissions, and follow-up campaigns.
- Organize and promote regional hackathons, meetups, and community gatherings.
- Localize and adapt global developer marketing content for regional audiences.
- Collaborate with Developer Evangelists and the marketing team to produce articles, videos, social content, and newsletters.
- Promote educational materials and integration showcases through relevant regional channels.
- Extend Xsolla’s presence into key regional game developer communities (online and offline), supporting community programs and partnerships.
- Build relationships with developer influencers, creators, and community leaders to amplify reach.
- Monitor and report on: Campaign reach, engagement, and ROI. Conversions from marketing programs to active integrations. Event and content performance in your region.
- Use insights to adjust tactics and optimize future campaigns.
QUALIFICATIONS & SKILLS
- 3–5years of marketing experience, ideally in developer relations, B2B tech marketing, or gaming industry marketing.
- Strong understanding of local game development ecosystems and communities.
- Proven ability to run multi-channel campaigns and event marketing programs.
- Excellent communication and collaboration skills, with experience working in cross-functional and global teams.
- Comfort in working closely with technical content and understanding developer needs.
- Willingness to travel for regional events and community activities.
Equal Employment Opportunity Statement:
Xsolla is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other characteristic protected by law.
We consider qualified applicants with criminal histories in accordance with the Fair Chance Act.
Criminal History Consideration:
For this position, we will conduct a background check that may include the following:
Criminal history check
Employment verification
Education verification
Relevance to Job Responsibilities:
The background check is relevant to this position because of the following role responsibilities:
Accessing confidential company data
Ensuring compliance with regulatory requirements
Handling sensitive financial information/managing budgets/accessing funds
Rights Under the Fair Chance Act:
Applicants are encouraged to inquire about their rights under the Fair Chance Act. If you have questions regarding our hiring practices, please contact [email protected].
Benefits:
We are passionate about fostering a supportive environment for our team, so we prioritize the physical, mental, and emotional well-being of our employees and their families through a comprehensive Benefits Program. This includes 100% company-paid medical, dental, and vision plans, unlimited Flexible Time Off, and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities, we ensure that our team thrives both personally and professionally. Together, we’re not just building a business; we’re cultivating a community that values creativity, collaboration, and the transformative power of play.
By submitting the following job application form, you consent to Xsolla processing your data for career-related inquiries and potential employment opportunities. We process your data in accordance with this Xsolla Privacy Notice for Job Applicants. Please direct any inquiries regarding your data privacy to [email protected].
Top Skills
B2B Tech Marketing
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The Company
What We Do
Xsolla's video game business engine helps game developers and publishers operate more efficiently and sell more games. Serving only the video game industry, Xsolla caters to businesses from indie to enterprise, with solutions that solve the complexities of distribution, marketing, and monetization so developers, publishers, and platform partners. Our goal is to increase your audience, sales and revenue.
Headquartered in Los Angeles, with offices worldwide, Xsolla operates as a merchant and seller of record for major gaming entities like Valve, Twitch, Ubisoft, Epic Games, and PUBG Corporation.
