Developer Marketer

Reposted 21 Days Ago
Hiring Remotely in USA
Remote
Mid level
Software • Analytics
The Role
The Developer Marketer will own data stack launches, manage GTM campaigns, liaise with engineers, and drive product adoption through effective communication and strategies.
Summary Generated by Built In
Help us to increase the number of successful products in the world!
  • 🌍 Location: We are full-remote and globally distributed! Our team is distributed between GMT-5 and GMT+2, so we currently only hire in these time zones.

  • 🎤 Interview process: 4 stages across 2-3 weeks: 1) 30 min call with People Ops 2) 1-hour technical interview with Joe Martin 3) 15 min call with James Hawkins, 4) SuperDay. Read more about our interview process.

  • 🖥️ Team: Marketing

  • 💼 Manager: Joe Martin

  • 💰 Compensation: Please check our compensation calculator.

  • 🦔 Read more about how we hire and how we think about Diversity & Inclusion.

About PostHog

We're shipping every product that companies need from their first day, to the day they IPO, and beyond. The operating system for folks who build products.

We started with open-source product analytics, launched out of Y Combinator's W20 cohort. We've since shipped more than a dozen products, including:

  • A built-in data warehouse, so users can query product and customer data together using custom SQL insights.

  • A customer data platform, so they can send their data wherever they need with ease.

  • Max AI, an AI-powered analyst that answers product questions, helps users find useful session recordings, and writes custom SQL queries.

Next on the roadmap are CRM, messaging, revenue analytics, and support products. When we say every product, we really mean it!

We are:

  1. Product-led. More than 100,000 companies have installed PostHog, mostly driven by word-of-mouth. We have intensely strong product-market fit.

  2. Well-funded. We've raised more than $100m from some of the world's top investors. We're set up for a long, ambitious journey.

  3. Default alive. Revenue is growing 10% MoM on average, and we're very efficient. We raise money to push ambition and grow faster, not to keep the lights on.

We're focused on building an awesome product for end users, hiring exceptional teammates, shipping fast, and being as weird as possible.

Things we care about
  • Transparency: Everyone can read about our roadmap, how we pay (or even let go of) people, our strategy, and how we work, in our public company handbook. Internally, we share revenue, notes and slides from board meetings, and fundraising plans, so everyone has the context they need to make good decisions.

  • Autonomy: We don’t tell anyone what to do. Everyone chooses what to work on next based on what's going to have the biggest impact on our customers, and what they find interesting and motivating to work on. Engineers lead product teams and make product decisions. Teams are flexible and easy to change when needed.

  • Shipping fast: Why not now? We want to build a lot of products; we can't do that shipping at a normal pace. We've built the company around small teams – autonomous, highly-efficient groups of cracked engineers who can outship much larger companies because they own their products end-to-end.

  • Time for building: Nothing gets shipped in a meeting. We're a natively remote company. We default to async communication – PRs > Issues > Slack. Tuesdays and Thursdays are meeting-free days, and we prioritize heads down building time over perfect coordination. This will be the most productive job you've ever had.

  • Ambition: We want to solve big problems. We strongly believe aiming for the best possible upside, and sometimes missing, is better than never trying. We're optimistic about what's possible and our ability to get there.

  • Being weird: Weird means redesigning an already world-class website for the 5th time. It means shipping literally every product that relates to customer data. It means building an objectively unnecessary developer toy with dubious shareholder value. Doing weird stuff is a competitive advantage. And it's fun.

What you’ll be doing
  • Owning data stack launches from zero to done. You'll shape the story for our data stack teams. That means crafting GTM plans, writing announcements, managing positioning, and supporting adoption long after launch day. You'll help new ideas succeed in markets with billion-dollar incumbents.

  • Being the voice of PostHog for engineers. You'll work closely with product engineers to make sure our products land well. The more comfortable you are decoding jargon and communicating with developers, the better.

  • Running GTM for data stack products. You’ll own the GTM strategy and execution for all our data stack products and take the lead on driving their success, from value prop to co-marketing. Expect to collab with other major devtools, drive beta adoption, and plan multiple major launches per quarter.

  • Shipping. A lot. This is not a job where you write a strategy deck and wait. You’ll be shipping work every week — and learning fast from it. You'll be working across our Y Combinator and Startup programs, our latest betas and events, our most visible launches, our biggest customer comms, and more. And that's just on Monday.

What you won't be doing

❌ Writing whitepapers, mission statements, or brand guidelines that nobody asked for.

❌ Focusing on strategy alone. You'll need to make the plan, then do the plan.

❌ Running yawn-worthy webinars and bombarding users with invitations to attend.

❌ Chasing vanity metrics or asking people to swap their email for your exec summary.

Requirements
  • Experience marketing devtool products, such as data warehouses

  • Experience running GTM campaigns, ideally from start to finish

  • Excellent writing, researching, and communication skills

  • Familiarity with ETL concepts

Nice to have

  • The more engineering experience you have, the better

  • Familiarity or experience with data warehouses and CDPs

  • Experience working at a dev tool company

If you have a disability, please let us know if there's any way we can make the interview process better for you - we're happy to accommodate!

#LI-DNI

Top Skills

Cdps
Data Stack
Data Warehouses
Devtools
ETL
Gtm
SQL
Am I A Good Fit?
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The Company
HQ: San Francisco, CA
60 Employees
Year Founded: 2020

What We Do

At PostHog, we're working to increase the number of successful products in the world.

Until now, tools for building products have been fragmented. Product analytics, heatmaps, session recording, web analytics, feature flags, and A/B testing are all helpful, but no one wants to buy, send data to, and integrate multiple products.

PostHog offers these tools (and more) in an integrated, open source platform which can be hosted in either the US or EU. Both versions are SOC2 certified, GDPR-ready, and HIPAA compliant.

We started PostHog during Y Combinator's W20 cohort and had the most successful B2B software launch on Hacker News since 2012 - with a product that was just 4 weeks old.

With over 100,000 users, we're default alive, growing 97% through word of mouth, and we are in the top 0.01% most popular repos on GitHub.

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