Influencer Wrangler

Reposted 5 Days Ago
Hiring Remotely in USA
Remote
Mid level
Software • Analytics
The Role
Manage PostHog's social media presence and influencer partnerships, creating strategies to engage and grow online communities effectively.
Summary Generated by Built In
Help us to increase the number of successful products in the world!
  • 🌍 Location: We are full-remote and globally distributed! Our team is distributed between GMT-5 and GMT+2, so we currently only hire in these time zones.

  • 🎤 Interview process: 4 stages across 2-3 weeks: 1) 30 min call with People Ops 2) 1-hour technical interview with Joe Martin 3) 20 min call with Charles Cook, 4) SuperDay. Read more about our interview process.

  • 🖥️ Team: Marketing

  • 💼 Manager: Joe Martin

  • 💰 Compensation: Please check our compensation calculator.

  • 🦔 Read more about how we hire and how we think about Diversity & Inclusion.

About PostHog

We're shipping every product that companies need from their first day, to the day they IPO, and beyond. The operating system for folks who build products.

We started with open-source product analytics, launched out of Y Combinator's W20 cohort. We've since shipped more than a dozen products, including:

  • A built-in data warehouse, so users can query product and customer data together using custom SQL insights.

  • A customer data platform, so they can send their data wherever they need with ease.

  • PostHog AI, an AI-powered analyst that answers product questions, helps users find useful session recordings, and writes custom SQL queries.

Next on the roadmap are CRM, messaging, revenue analytics, and support products. When we say every product, we really mean it!

We are:

  1. Product-led. More than 100,000 companies have installed PostHog, mostly driven by word-of-mouth. We have intensely strong product-market fit.

  2. Well-funded. We've raised more than $100m from some of the world's top investors. We're set up for a long, ambitious journey.

  3. Default alive. Revenue is growing 10% MoM on average, and we're very efficient. We raise money to push ambition and grow faster, not to keep the lights on.

We're focused on building an awesome product for end users, hiring exceptional teammates, shipping fast, and being as weird as possible.

Things we care about
  • Transparency: Everyone can read about our roadmap, how we pay (or even let go of) people, our strategy, and how we work, in our public company handbook. Internally, we share revenue, notes and slides from board meetings, and fundraising plans, so everyone has the context they need to make good decisions.

  • Autonomy: We don’t tell anyone what to do. Everyone chooses what to work on next based on what's going to have the biggest impact on our customers, and what they find interesting and motivating to work on. Engineers lead product teams and make product decisions. Teams are flexible and easy to change when needed.

  • Shipping fast: Why not now? We want to build a lot of products; we can't do that shipping at a normal pace. We've built the company around small teams – autonomous, highly-efficient groups of cracked engineers who can outship much larger companies because they own their products end-to-end.

  • Time for building: Nothing gets shipped in a meeting. We're a natively remote company. We default to async communication – PRs > Issues > Slack. Tuesdays and Thursdays are meeting-free days, and we prioritize heads down building time over perfect coordination. This will be the most productive job you've ever had.

  • Ambition: We want to solve big problems. We strongly believe aiming for the best possible upside, and sometimes missing, is better than never trying. We're optimistic about what's possible and our ability to get there.

  • Being weird: Weird means redesigning an already world-class website for the 5th time. It means shipping literally every product that relates to customer data. It means building an objectively unnecessary developer toy with dubious shareholder value. Doing weird stuff is a competitive advantage. And it's fun.

Job Summary

Manage our influencer partnerships. We want to work with the best influencers and creators across all platforms. YouTube. X. TikTok. We already have great relationships with people like Theo and Fireship. You'll lead us on the next stage of this.

Why PostHog?
  1. You’ll have ownership. Nobody owns social today. You’ll set the tone and strategy from scratch.

  2. You’ll have momentum. Influencers already love us, and we get constant inbound opportunities.

  3. You’ll have resources. We want to spend more, not less. You’ll decide where and why.

What you’ll be doing
  • Manage influencers. You'll own influencers as a channel: identify, pitch, negotiate, and support relationships.

  • Build content partnerships. Make sure PostHog shows up in the right podcasts, newsletters, and sponsorship slots.

  • Team up internally. Ensure launches, projects, and IRL events get the influencer support they deserve.

  • Negotiating influencer contracts and campaigns. You'll have a budget. We expect you to use it.

  • Finding exciting collabs. Are there fashion influencers we can team up with for merch? Writers we can highlight? Find out!

What you won't be doing

❌ #HashtagMarketing. Our brand is important to us. We don’t want #B2B #boring content.

❌ Strategy-only work. All roles at PostHog are hands-on. You’ll set the plan and ship it.

❌ Content distribution. We're going to have someone else do that side of things.

❌ Run physical events. We have someone else on that. You’ll get to work with them.

Requirements
  • Proven experience with influencers (finding, negotiating, managing)

  • Proactive campaign ideas (not just reacting to inbound)

  • Meme literacy + terminally online mindset

Nice to have
  • Existing relationships with tech influencers

  • Experience with community management (Reddit, Discord, startup programs, etc)

If you have a disability, please let us know if there's any way we can make the interview process better for you - we're happy to accommodate!

#LI-DNI

Top Skills

Influencer Management Tools
Social Media Platforms
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The Company
HQ: San Francisco, CA
60 Employees
Year Founded: 2020

What We Do

At PostHog, we're working to increase the number of successful products in the world.

Until now, tools for building products have been fragmented. Product analytics, heatmaps, session recording, web analytics, feature flags, and A/B testing are all helpful, but no one wants to buy, send data to, and integrate multiple products.

PostHog offers these tools (and more) in an integrated, open source platform which can be hosted in either the US or EU. Both versions are SOC2 certified, GDPR-ready, and HIPAA compliant.

We started PostHog during Y Combinator's W20 cohort and had the most successful B2B software launch on Hacker News since 2012 - with a product that was just 4 weeks old.

With over 100,000 users, we're default alive, growing 97% through word of mouth, and we are in the top 0.01% most popular repos on GitHub.

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