Marketing Manager - Creative

Reposted 4 Hours Ago
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Gurgaon, Gurugram, Haryana, IND
In-Office
Senior level
Artificial Intelligence • Big Data • Healthtech • Information Technology • Machine Learning • Software • Analytics
The Role
As a Designer at Optum, you will create and manage design assets across various digital and print channels, ensuring compliance with accessibility standards while collaborating closely with teams to deliver effective marketing materials.
Summary Generated by Built In
Requisition Number: 2364230
Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.
Primary Responsibilities:
  • Design Execution Across Channels
    • Design on-brand content assets for digital and social media, email and SMS, direct mail, thought leadership materials (white paper layouts, webinar slides), and event assets using established templates and guidelines
    • Adapt complex healthcare and product information into clear, accessible visual layouts for U.S. audiences
  • Accessibility, Compliance & Accuracy
    • Apply accessibility best practices including color contrast, typography, hierarchy, and alt text in alignment with WCAG standards
    • Ensure required compliance and legal annotations are correctly applied and positioned in design assets
  • Template Usage & File Management
    • Build, maintain, and update reusable templates and component files as directed by senior designers
    • Maintain strong file hygiene including layer organization, styles, naming conventions, and version control within DAM/CMS systems
  • Quality Assurance & Review Support
    • Execute design QA checks prior to submission for brand, accuracy, and readability
    • Route assets for brand, compliance, and legal approvals and efficiently incorporate feedback while documenting revisions
  • Collaboration & Production Support
    • Partner with copywriters and content managers to align visual hierarchy with approved messaging
    • Deliver assets correctly sized and formatted for paid and organic platforms, marketing automation tools, and distribution channels
  • Event Support & Campaign Handoffs
    • Support event content production including brochures, booth screens, decks, and print-ready files
    • Prepare production-ready handoffs including export settings, link and QR checks, and UTM-supported assets in collaboration with campaign teams
  • Performance Awareness
    • Collaborate with campaign teams to track basic creative performance indicators
    • Apply feedback and insights to improve future design executions
  • Comply with the terms and conditions of the employment contract, company policies and procedures, and any and all directives (such as, but not limited to, transfer and/or re-assignment to different work locations, change in teams and/or work shifts, policies in regards to flexibility of work benefits and/or work environment, alternative work arrangements, and other decisions that may arise due to the changing business environment). The Company may adopt, vary or rescind these policies and directives in its absolute discretion and without any limitation (implied or otherwise) on its ability to do so

Required Qualifications:
  • Bachelor's degree in Design, Visual Communication, or a related field
  • 7+ years of experience with 3+ years of marketing design experience
  • Experience working within established brand systems and enterprise templates
  • Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and presentation tools
  • Familiarity with DAM/CMS platforms and accessibility requirements
  • Solid understanding of typography, layout, and information design with high attention to detail
  • Proven effective collaborator who is receptive to structured feedback and approval workflows

Preferred Qualifications:
  • Healthcare, pharmacy, or enterprise B2B/B2C marketing experience
  • Proven motion graphics or basic video editing skills
  • Proven comfort working in an offshore delivery model supporting U.S. stakeholders
  • Proven solid organizational discipline and ability to manage multiple tasks simultaneously
  • Proven exposure to regulated industries

At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
#NJP

Skills Required

  • Bachelor's degree in Design, Visual Communication, or a related field
  • 7+ years of experience with 3+ years of marketing design experience
  • Experience working within established brand systems and enterprise templates
  • Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and presentation tools
  • Familiarity with DAM/CMS platforms and accessibility requirements
  • Solid understanding of typography, layout, and information design with high attention to detail
  • Proven effective collaborator who is receptive to structured feedback and approval workflows

What the Team is Saying

Optum Compensation & Benefits Highlights

  • Leave & Time Off Breadth PTO accrues each pay period with eight paid U.S. holidays plus a floating holiday, and generous time away is consistently emphasized. This breadth supports planned and unplanned time off beyond standard vacation days.
  • Parental & Family Support Six weeks of paid parental leave, up to two weeks of paid caregiver leave, Bright Horizons back‑up care, and adoption assistance signal strong family-oriented support. EAP access with counseling sessions further extends help to employees and their households.
  • Wellbeing & Lifestyle Benefits Company‑paid short‑ and long‑term disability, Calm app membership, tuition reimbursement, commuter and FSA accounts, and broad employee discounts expand everyday wellbeing resources. Free or low‑cost virtual visits complement these lifestyle supports.

Optum Insights

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The Company
HQ: Eden Prairie, MN
160,000 Employees
Year Founded: 2011

What We Do

Optum, part of the UnitedHealth Group family of businesses, is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together. At Optum, we support your well-being with an understanding team, extensive benefits and rewarding opportunities. By joining us, you’ll have the resources to drive system transformation while we help you take care of your future. We recognize the power of connection to drive change, improve efficiency and make a difference in health care. Join a team where your skills and ideas can make an impact and where collaboration is key to creating technology that produces healthier outcomes.

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Optum Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Optum has three workplace models that balance the needs of the business and the responsibilities of each role. These models, core on‑site (5 days/week), hybrid (4 days/week) and telecommute or fully remote, vary by country, role and location.

Typical time on-site: Not Specified
HQEden Prairie, MN
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