Design Manager, Instrumentation

Posted 19 Hours Ago
Be an Early Applicant
2 Locations
Hybrid
135K-208K Annually
Senior level
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
We make amazing products people love, for every journey.
The Role
This role involves leading a design team to create and execute strategies for digital instrument clusters, ensuring safety and usability in driver information design. Responsibilities include overseeing the design process, collaborating with cross-functional teams, and establishing design guidelines.
Summary Generated by Built In
Description
Design Manager, Instrumentation
This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, MI or Sunnyvale, CA, three times per week, at minimum.
The Role
GM's Human Interface Design - Vehicle Studio is hiring a Design Manager, Instrumentation to shape the future of in-vehicle driver information. In this role, you will lead a team focused on digital instrument clusters and alert architecture, ensuring that critical information is clear, glanceable, and trustworthy. You'll partner closely with software, engineering, safety, and product teams to deliver intuitive, accessible, and delightful cluster experiences that enhance driver confidence. Join us to create impactful digital instrumentation that reaches millions of drivers worldwide.
What You'll Do
  • Lead, support, and develop a team of designers focused on driver instrumentation , coaching both project outcomes and individual growth.
  • Own the design strategy and execution for digital instrument clusters , including layouts, cluster faces, states, and model/brand variants.
  • Define and maintain alert and notification architecture , ensuring safety-critical information is prioritized, legible, and consistent across the ecosystem.
  • Collaborate with product managers, software engineers, safety, and human factors teams to transform requirements into user-centered, regulation-aware design solutions.
  • Oversee the end-to-end design process-from early concepts and information architecture through wireframes, prototypes, and final specifications-ensuring usability, consistency, and design excellence.
  • Establish and steward design guidelines, patterns, and frameworks for information hierarchy, motion, and state management in the cluster.
  • Ensure alignment with brand guidelines while maintaining high visual and interaction quality across all instrumentation designs.
  • Champion user-centered design principles and leverage data, research, and validation studies to inform and refine design decisions.
  • Stay ahead of emerging trends in automotive HMI, data visualization, and display technology to drive innovation in driver information.
  • Foster a collaborative, inclusive, and curious team culture aligned with organizational goals.

Your Skills & Abilities (Required Qualifications)
Experience & Education
  • 8+ years of experience creating digital interfaces for automotive, web, mobile, gaming, or embedded systems , with a strong focus on complex information displays.
  • Formal training or degree in Interface Design, Visual Design, Interaction Design, Human-Computer Interaction , or a related discipline.
  • Strong portfolio showcasing UX, interaction design, visual systems, and information design for data-rich or real-time experiences.

Design & Strategy Expertise
  • Proven ability to lead design strategies for driver information that align with business objectives, safety requirements, and user needs.
  • Deep understanding of the product development lifecycle and how instrumentation fits within a broader in-vehicle ecosystem.
  • Ability to exercise restraint in design , balancing aesthetics, glanceability, and functional clarity for safety-critical use cases.

Process & Tools
  • Strong track record establishing workflows, documentation, and reusable patterns that enable teams to ship consistent, high-quality UI.
  • Proficiency in design tools such as Figma and Adobe Creative Suite , and familiarity with prototyping tools for motion and interaction.

Collaboration & Leadership
  • Ability to partner with cross-functional teams (engineering, safety, human factors, product, brand) to solve complex problems.
  • Demonstrated adaptability in managing shifting priorities, tight timelines, and evolving requirements , while supporting team well-being.

Core Skills
  • Operational mindset with strong attention to detail and a drive to ship high-quality instrumentation at scale.
  • Excellent visual, verbal, and written communication skills, especially when explaining complex states and behaviors.
  • Strong problem-solving and organizational skills , with the ability to manage multiple programs and brand variants in parallel.

What Will Give You A Competitive Edge (Preferred Qualifications)
  • Proven experience leading design teams of 5+ designers , fostering collaboration and creative excellence in a production environment.
  • 5+ years of experience in the automotive industry , especially in instrument clusters, HUDs, or safety-critical HMI .
  • Hands-on experience in lean product environments , including sprint planning, iterative design, and rapid validation.
  • Strong understanding of accessibility, legibility, and inclusive design for in-vehicle and low-attention contexts.
  • Proficiency in interactive prototyping (software and/or hardware), with experience simulating real-time vehicle states or data considered a plus.

Compensation:
  • The expected base compensation for this role is: ($134,700-207,600). Actual base compensation within the identified range will vary based on factors relevant to the position.
  • Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
  • Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
This job may be eligible for relocation benefits.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Total Rewards | Benefits Overview
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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The Company
HQ: Detroit, MI
165,000 Employees
Year Founded: 1908

What We Do

At General Motors, our vision is to create a world with Zero Crashes, Zero Emissions, and Zero Congestion. We wholeheartedly embrace the responsibility to lead the change that will make our world better, safer, and more equitable for all. Our industry and company are undergoing a once-in-a-lifetime technological transformation, which is reshaping our approach to technology and innovation. We are expanding our horizons through new technology platforms and driving innovations that deliver exceptional value to our customers.

Why Work With Us

At General Motors, our purpose is to pioneer the innovations that move and connect people to what matters. We’re driving the world forward, together. We’re building vehicle software alongside its hardware, hands-free driving that will lead to autonomy, and EVs that charge your home for an all-electric future.

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Roles that are categorized as Hybrid mean that the successful candidate is expected to report onsite to the designated facility at least three times per week or other frequency as dictated by the business.

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