Demand Generation Manager

Posted 9 Days Ago
Be an Early Applicant
New York, NY
Hybrid
145K-175K Annually
Mid level
Machine Learning • Mobile • Natural Language Processing • Sales • Software • Conversational AI • Generative AI
Siro is building an AI Coach for Field Sales.
The Role
Manage demand generation to scale qualified pipeline for SMB, Mid Market, and Enterprise segments, designing campaigns and collaborating with sales teams.
Summary Generated by Built In

Field sales powers the economy — but most teams are struggling. Reps are buried in admin work, managers are stretched thin, and leaders can’t see what’s really happening in the field.

Siro is redefining how field sales teams learn, perform, and win.

We started as an AI-powered coaching platform that helped reps improve their outcomes in the field.

Today, we’re building something much bigger — an intelligent sales companion that automates reps’ tedious admin work, gives managers real-time visibility, and helps executives see around corners.

Our platform integrates deeply with systems like Salesforce, analyzing thousands of in-person sales conversations to surface insights, automate workflows, and drive better outcomes across the org. Think Iron Man’s Jarvis for sales — proactive, personalized, and built directly into the tools teams already use.

Siro is backed by world-class investors like Index, Fika, CRV, and SignalFire, trusted by leading home-improvement, retail, and automotive brands, and powered by a lean team from Meta, McKinsey, Doordash, and Uber.

We’re building the future of human-AI collaboration in sales — and we’re just getting started.

Key Responsibilities

We are seeking a Manager of Demand Generation to scale qualified pipeline generation across our SMB, Mid Market, and Enterprise segments.

  • Pipeline Generation: Build and execute account-driven GTM strategies to generate qualified pipeline for large enterprise prospects with complex buying processes, while also maintaining pipeline generation from our SMB and Mid-Market segments

  • Enterprise Campaign Management: Design and execute integrated campaigns across multiple channels (email, paid, web, outbound) specifically tailored for enterprise buyers and longer sales cycles

  • Cross-Functional Partnership: Collaborate closely with our Sales, SDR, and RevOps teams on account prioritization, lead routing, and opportunity development while reporting performance metrics to executive leadership

Requirements
  • 4+ years of B2B demand generation experience with proven track record at high-growth SaaS companies (Seed-Series C preferred) marketing to Enterprise+ companies.

  • Full-Stack Marketing Proficiency: Hands-on experience across demand gen channels including paid acquisition, email/lifecycle marketing, events, SEO, and website optimization

  • Martech Fluency: Experience with marketing tools and AI-powered solutions for demand generation, lead scoring, and campaign automation

  • Scale Experience: Background scaling demand gen programs from early stage to significant pipeline volumes ($100M+ annually)

At Siro, we are committed to creating a diverse and inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Top Skills

Ai-Powered Solutions
Marketing Tools
Salesforce
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The Company
HQ: New York, NY
55 Employees
Year Founded: 2020

What We Do

We are building an AI Coach for field sales. Most sales professionals in the U.S. work in field sales, but get ZERO on-the-job coaching because they are alone in the field. Top sales reps out-earn surgeons, but most do not. We believe that with the right tooling, Field Sales can become the most accessible path to financial freedom (see top secret master plan).

Why Work With Us

✔️ World-class team (McKinsey, Amazon, Facebook, Grammarly, UPenn, Stanford, Chan Zuckerberg Initiative)
✔️ $18M raised from world-class investors (CRV, Index Ventures, and Fika Ventures. Founders of Intercom and Tropic. CEO of DocuSign)
✔️ Revenue up 12x year-to-date
✔️ Real traction with over 2,000,000 sales conversations recorded

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