Demand Generation Campaign Manager UK

Posted 2 Days Ago
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Sunbury-on-Thames, Spelthorne, Surrey, England, GBR
Hybrid
Entry level
Other • Security
The Role
Manage a multi-channel demand generation program supporting a major brand transformation. Execute campaigns within budget, drive marketing-sourced pipeline, increase brand awareness and inbound leads, and monitor customer retention, conversion, win rates, and pricing performance. The role coordinates stakeholders and agencies while using paid media, SEO, website optimization, funnel metrics, and marketing analytics to improve results and ensure a smooth customer transition.
Summary Generated by Built In

What will you do

We’re going through an exciting brand transformation and are looking for a Demand Generation Campaign Manager to play a key role in making this transition a success. In this position, you’ll help introduce our new brand to the market, maintain the trust and recognition we’ve built with customers, and drive demand that supports business growth.


If you enjoy combining strategic thinking with hands-on campaign execution, working across multiple marketing channels, and delivering measurable business impact, this could be a great opportunity for you.


How will you do it

  • Execute a significant demand generation program on time and within budget to achieve a defined marketing sourced pipeline target
  • Achieve agreed brand awareness and linkage targets with former brand
  • Monitor and report the business impact of the transition, demonstrating no material adverse effect on customer retention, conversion rates, win rates, or pricing performance.
  • Exceed pre-rebranding inbound lead levels within 12 months of launch.
  • Deliver a seamless customer transition that preserves trust and minimizes brand confusion.

What We're Looking For

Required

  • Proven track record managing multi-channel demand generation programs with measurable pipeline impact
  • Strong expertise in paid media strategy, campaign execution
  • Solid understanding of SEO principles and website performance optimization.
  • Experience using funnel metrics and marketing analytics to drive decision-making and improve results.
  • Ability to manage complex marketing initiatives with multiple stakeholders, agencies, budgets, and timelines.
  • Understanding of brand strategy, positioning, messaging, and market activation.
  • A proactive, results-oriented mindset with a strong sense of ownership and accountability.
  • Ability to move quickly, prioritize effectively, and drive projects to completion.
  • Excellent organizational skills and strong attention to detail.

Preferred

  • Experience in record managing six- to seven-figure, multi-channel demand generation programs
  • Experience from B2B sector, preferably in security


#LI-MP1

#LI-Hybrid

Skills Required

  • Proven track record managing multi-channel demand generation programs with measurable pipeline impact
  • Strong expertise in paid media strategy and campaign execution
  • Solid understanding of SEO principles and website performance optimization
  • Experience using funnel metrics and marketing analytics to drive decisions and improve results
  • Ability to manage complex marketing initiatives involving multiple stakeholders, agencies, budgets, and timelines
  • Understanding of brand strategy, positioning, messaging, and market activation
  • Proactive, results-oriented mindset with ownership and accountability
  • Ability to move quickly, prioritize effectively, and drive projects to completion
  • Excellent organizational skills and strong attention to detail
  • Experience managing six- to seven-figure, multi-channel demand generation programs
  • B2B experience, preferably in the security sector

Johnson Controls Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Johnson Controls and has not been reviewed or approved by Johnson Controls.

  • Retirement Support — Retirement support is positioned as a meaningful part of the package through employer 401(k) matching, repeatedly framed as a strong pillar of the overall rewards mix. The matching contribution is described with specific match levels in multiple places, reinforcing perceived value for long-term saving.
  • Leave & Time Off Breadth — Time off is presented as comparatively robust, with multiple paid holiday categories, vacation time, and sick time described as generous or “amazing” in places. Paid time off breadth appears to be a consistent contributor to total rewards attractiveness beyond base pay.
  • Flexible Benefits — Benefits are described as broad and customizable, spanning standard medical/dental/vision plus optional add-ons like pet insurance, identity protection, and legal support. Tuition reimbursement is repeatedly highlighted as a high-value option supporting professional development.

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The Company
HQ: Chennai
100,000 Employees
Year Founded: 1885

What We Do

At Johnson Controls, we transform the environments where people live, work, learn and play. From optimizing building performance to improving safety and enhancing comfort, we drive the outcomes that matter most. Dedicated to protecting the environment, we deliver our promise in industries such as healthcare, education, data centers and manufacturing. With a global team of 100,000 experts in more than 150 countries and over 130 years of innovation, we are the power behind our customers’ mission. Our leading portfolio of building technology and solutions includes some of the most trusted names in the industry, such as Tyco®, York®, Metasys®, Ruskin®, Titus®, Frick®, Penn®, Sabroe®, Simplex®, Ansul® and Grinnell®.

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