Manager, Market Test Analytics, BK, US&C
About Restaurant Brands International:
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with more than $35 billion in annual system-wide sales and over 28,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI working towards its goal of improving sustainable outcomes related to its food, the planet, and people and communities.
Our Opportunity:
Restaurant Brands International is looking for a Manager, Market Test & Local Performance Analytics to join our Insights & Analytics Team based in Miami, FL. The Manager, Market Test Analytics will be responsible for supporting and providing recommendations to Burger King US leadership on our national business strategy, through analyzing market test performance across sales, profit, and operations. In addition, the Manager, Market Test & Local Performance Analytics is responsible for managing and maintaining marketing reports across Burger King US and providing support to Field Teams on local marketing efforts.
Responsibilities:
- Responsible for managing all market test and local performance analytics by analyzing performance and providing recommendations to senior leaders through thorough understanding of sales, traffic, profitability, product mix, and operational impact
- Responsible for partnering with key teams (Category, Merchandising, Media) by providing guidance and playing a leadership role in strategic planning prior to recommending market test launches
- Synthesize data and analysis to generate actionable insights to solve complex problems and inform corporate promotion and menu strategy
- Identify local opportunities to help drive and maximize restaurant performance
- Manage internal marketing reports to help identify opportunities and provide robust insights to local field teams
- Work with Business Intelligence and IT teams to automate and maintain reporting, consistent with accounting and RBI policies
- Manage a team of 2 Analysts that are responsible for supporting all team’s key functions and adhoc requests from the Director of Sales Planning & Restaurant Analytics
Qualifications:
- Bachelor’s degree required, ideally focused in Economics, Math, Statistics, Data Analytics, Finance, Business, or related field
- Highly proficient in Microsoft Office (Excel, PowerPoint and Outlook) and BI Tools (i.e., Tableau, Alteryx)
- Highly proficient in the manipulation and analysis of data
- Basic understanding of data programming languages (Primarily SQL) – high proficiency preferred
- Skilled in managing multiple priorities and projects; skilled in interacting effectively under difficult circumstances and tight deadlines; skilled in analyzing relevant data and supporting decision making
- Self-starter with a positive attitude and ability to work in a rapidly changing environment
- Minimum 4 years relevant professional experience
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.