Digital Web Analytics Sr. Analyst - Express Scripts (Work at Home) at Cigna (Remote)

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Job Description:

The Digital Web Analytics Sr. Analyst role will be a part of our design, research and analytics communities and will lead a small team of analysts to deliver digital analytics and insights. This role will collaborate with our business partners, development teams, design partners, researchers and product owners to insure they have a clear picture of how users are engaging with the digital tools we are creating. This role will be responsible for generating standard reporting and complete ad hoc analyses designed to monitor the digital user experience and answer business questions.

How you'll make a difference:
  • Lead a small team of consultant analysts, as well as have individual project work
  • Collaborate across multiple teams to align on product KPIs
  • Ability to establish and carry on web and mobile Analytics Instrumentation life cycle (Define KPIs, translate KPIs to technical requirements, validate implemented requirements, build reports to satisfy defined business KPIs)
  • Define data requirements for projects, identify missing metrics to build KPIs, and work with Product/Technical Product Owners to implement tagging requirements to ensure proper tracking and reporting of digital data
  • Define, develop, and present standard KPI reports using Adobe Analytics tools (e.g: Workspace, Report Builder, data warehouse)
  • Investigate, analyze, and socialize digital usage analytics to identify trends and create data-driven insights about visitor behavior (e.g. traffic patterns, conversion funnel, navigation behavior, and pathing)
  • Deliver actionable data-driven insights to business stakeholders through story-telling presentations and presentation skills
  • Combine analytics insights from multiple sources (e.g. session replay, feedback surveys) to generate insights when applicable
  • Function as a subject matter expert on utilization of Adobe Analytics and analyzing web metrics across applicable apps and websites for user insights
  • Write and maintain technical documentation and requirements related to web and mobile analytics
  • Stay current with the latest developments with Adobe Analytics

What you should have:
  • Bachelor's degree; advanced degree a plus
  • Must have 3+ years of data analytics using Adobe Analytics related tools
  • Experienced with most of the following Adobe Analytics Admin tools, such as Reporting Suites setup and configurations (conversion and traffic variables, processing rules, marketing channels, classifications), classification rule builder, classification importer, data feed, and data sources)
  • Experienced with Adobe Analytics components (Projects, segments, calculated metrics, VRs)
  • Good understanding of web analytics basics: tags, cookies, variables, Data Layer
  • Experience with cross-channel and omnichannel data analytics
  • Strong written and verbal communication skills
  • Passion for optimizing the user experience
  • Familiarity with other Adobe Admin Console a plus
  • Basic JavaScript and CSS experience a plus
  • Motivated, result oriented self-starter, curious and inquisitive

About the Team:

The Express Scripts Digital Product & Experience Design team is like few in comparable Technology companies today: we are a collective of carefully curated, specialized disciplines that, when whole, imagines, plans, tests, instruments, measures, builds, deploys, monitors and optimizes end-to-end experiences that represent the health services suite of product offerings.

We are united by our mission to improve life, but we practice our crafts in a discipline orientation that allows us to perfect, excel, and stay current; we then bring our gifts together in an impressive expression of teamwork

For this position, we anticipate offering an annual salary of $86,300 - $143,800, depending on relevant factors, including experience and geographic location.

This role is also anticipated to be eligible to participate in an annual bonus plan.

Helping our customers achieve healthier, more secure lives is at the heart of what we do. While you take care of our customers, we'll take care of you through a comprehensive benefits program that helps you be at your best. Starting on day one of your employment, you'll be offered several health-related benefits including medical, vision, dental, and best in class well-being and behavioral health programs. We also offer 401(k) with company match, company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year and dozens of corporate discounts on essentials you use every day. For more details on our employee benefits programs, please visit the "Life at Cigna" tab on our careersite: www.cigna.com/careers

About Cigna

Cigna Corporation exists to improve lives. We are a global health service company dedicated to improving the health, well-being and peace of mind of those we serve. Together, with colleagues around the world, we aspire to transform health services, making them more affordable and accessible to millions. Through our unmatched expertise, bold action, fresh ideas and an unwavering commitment to patient-centered care, we are a force of health services innovation. When you work with us, or one of our subsidiaries, you'll enjoy meaningful career experiences that enrich people's lives. What difference will you make?

Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

If you require reasonable accommodation in completing the online application process, please email: [email protected] for support. Do not email [email protected] for an update on your application or to provide your resume as you will not receive a response.

Cigna has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.
More Information on Cigna
Cigna operates in the Healthtech industry. The company is located in Bloomfield, CT, Phoenix, AZ, Philadelphia, PA and Plano, TX. Cigna was founded in 2022. It has 74000 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 197 open jobs at Cigna, click here.
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